Carrots is a fast‑moving studio building and scaling consumer

subscription

apps (iOS/Android). We manage meaningful monthly budgets and operate with a strict

payback

mindset.

We’re now hiring a

Senior User Acquisition Manager

to own performance across

Google & Meta

, engineer smarter

conversion signals

with our data team, and expand into

ASA/ASO

and

organic TikTok

.

This is a high‑leverage role: you’ll take what’s founder‑led today and turn it into a repeatable, capital‑efficient acquisition engine.

⭐ Profitably scale paid growth

across

Google Ads

and

Meta Ads

, hitting +10% MoM

growth while protecting payback.
Signal engineering

with our data analyst: choose/weight the right conversion events (trial starts, weekly renewal, revenue, predicted LTV), implement value‑based bidding, and feed better optimization signals to ad platforms.
Cash discipline & reporting:

treat spend like it’s your own; Channel expansion:

pilot

Apple Search Ads

and lead

ASO

experiments (metadata & creative/store assets), plus coordinate

organic TikTok





via a creator‑outreach intern.
Creative direction (performance) : brief a junior

motion designer

for Meta video tests; Google:

lower blended CAC and shorten payback by improving keyword mix, auction strategy, and

conversion schema

.
Meta:

launch structured tests (audiences x creatives x placements), reach stable CPAs with a clear path to scale.
Measurement:

live

Looker

dashboards (daily pacing, weekly cohort ROAS, payback view) and a single source of truth across

AppsFlyer, BigQuery, RevenueCat, Firebase, Amplitude

.
Playbook:

documented testing cadence (weekly) and budget reallocation rules.

Design, launch, and scale

Meta

(campaign structure, creative testing matrix, value‑based bidding).
Partner with the

Data Analyst

to test

proxy events

and

predicted LTV

(e.g., own

ASO

roadmap (keyword strategy, Product Page Optimization, custom store listings, screenshots/video iterations).
Manage a

creat

📌 Senior User Acquisition Manager (Barcelona)
🏢 Carrots
📍 Barcelona