Experteer Overview
In this Senior Product Manager role, you will own the strategy for user segmentation and lifecycle analytics, working at the intersection of product analytics and marketing technology. You’ll shape how customers define and compare audiences, drive insights on conversion and retention, and partner with engineering, design, and data teams to deliver impactful capabilities. You will lead cross-functional initiatives to improve segmentation, retention analysis, and predictive features that inform roadmap decisions. This is a high-impact, collaborative role in a fast-growing company helping customers understand their users across journeys.

Compensaciones / Ventajas
• Define product strategy, roadmap, and success metrics for segmentation and lifecycle analytics
• Prioritize customer problems balancing value, quality, constraints, and business goals
• Communicate product choices to executives and partner teams
• Engage with customers to understand how analytics inform marketing, ecommerce, and CX
• Improve segmentation and lifecycle analysis to reveal user-level insights
• Explore predictive intelligence such as engagement scoring and churn prediction
• Collaborate with Engineering, Design, Data,



and other product teams on shared capabilities
• Define KPIs and track adoption, quality, and customer value
• Coordinate with Customer Success, Sales, and Product Marketing to align go-to-market efforts
• Iterate post-launch based on performance and feedback

Responsabilidades
• 5+ years of product management experience in B2B software or complex data products
• Experience in product analytics, customer data, audience platforms, marketing technology, lifecycle and retention products, or related areas
• Understanding of segmentation, funnels, cohorts, conversion, engagement, and retention analysis
• Strong customer discovery skills and data-informed decision making
• Experience collaborating with Engineering and Product Design on data/API/identity-driven products
• Technical depth to discuss data quality, semantics, and architectural trade-offs
• Strong communication and prioritization skills, with ability to lead across distributed teams

Requisitos principales
• Hybrid and remote work policies
• Generous paid time-off
• Lifestyle allowance
• Stock options
• Hackathon and team events
• Career development and mentorship

📌 Senior Product Manager, User & Lifecycle Analytics (Barcelona)
🏢 Content Square
📍 Barcelona