ppOur client is seeking a Marketing Specialist to join their General Brand and Marketing Department. The primary responsibility for this position is to execute marketing actions to achieve the brand and business objectives of the unit. /ppThe Marketing Specialist will report directly to the Senior Marketing Manager and will create, direct, and measure customized consumer experiences that drive loyalty and customer value. This position requires good organizational skills and the ability to handle many projects simultaneously to meet deadlines. /ppKey Action Areas: /pulliParticipate in the development and execution of the existing customer journey landscape to drive marketing conversion across programs related to Law, International Affairs, and Public Policy, with the ability to coordinate several projects in parallel at varied stages of development. /liliLearn and operate using an omnichannel approach to develop and execute nurturing marketing campaigns. /liliUnderstand the customer target, write creative briefs, and oversee the campaign setup process through end-to-end coordination with an external creative agency. /liliLead internal and external partnerships to launch new campaigns, content, and programs for the client’s audience. /liliStrong focus on tracking and reporting on campaign activity and results to measure their effectiveness and identify improvements for future cross-marketing campaigns. /liliMaintain and build the positioning/branding in all executions. /liliCreate,



implement, and coordinate organic content across marketing channels. /liliSupport discussions and activities to ensure the customer experience across the entire journey. /liliCoordinate and implement paid media campaigns together with the corresponding digital teams. /liliPartner closely with product marketing teams, regional teams, academic teams, and business development teams to plan multi-channel campaigns and ensure the execution of all communications. /li /ulpRequirements: /pulliMaster’s degree from a top university with a focus on Business, Marketing, Communications, or related fields is required. /liliFluent in Spanish and English. /liliA minimum of 2 years of relevant marketing, advertising, and/or communications experience, ideally in a company with an international scope. /liliExperience in marketing across multiple channels (specifically digital marketing). /liliMust be eligible to work in Spain. /li /ulpPreferred Qualifications: /pulliPrevious experience in the law industry and/or international/national organizations. /liliExperience successfully collaborating with cross-functional teams. /liliAbility to work independently and efficiently with effective strategic thinking, problem-solving, and analytical skills. /liliPersuasive communicator and presenter. /liliStrong organization and ability to effectively prioritize and meet deadlines. /li /ul /p #J-18808-Ljbffr

📌 Marketing Specialist (Madrid)
🏢 Silicon HR
📍 Madrid