TikTok Creative Strategist (Barcelona)

TikTok Creative Strategist (Barcelona)

06 ago
|
Kilo
|
Barcelona

06 ago

Kilo

Barcelona

About The Team

Kiloverse is the operational force that helps ventures grow — building the systems, teams, and infrastructure that turn ideas into scalable businesses. Behind every fast-growing product, there’s a group of people who think like owners, act fast, and execute with precision.

Here, you’ll find people who want to break big in their careers — working side by side with entrepreneurs and founders to build ventures that redefine the health, wellness, beauty, or travel industries.

Get ready to

- Develop and execute high-performing TikTok ad creative strategies focused on driving measurable business results
- Align creative concepts with performance goals (ROAS, CTR, CPA, CVR) and continuously optimize for growth
- Write clear, actionable creative briefs for content creators, designers, editors, and production teams, with a strong focus on direct-response and performance marketing
- Collaborate with project managers, media buyers, and the marketing team to ensure creative excellence and campaign success
- Analyze creative performance, A/B test results, and audience insights to improve engagement, conversions, and scalability
- Conduct competitor research and stay ahead of TikTok trends, platform updates, and emerging creative best practices
- Craft compelling ad scripts, hooks, captions, and CTAs optimized for TikTok's native content environment
- Identify winning creative angles, UGC concepts, and storytelling frameworks that resonate with target audiences

We expect you to

- Have 3+ years of experience in performance-driven creative strategy, with a strong focus on TikTok advertising
- Have a portfolio showcasing successful TikTok campaigns, ideally targeting the U.S. market
- Have a deep understanding of TikTok's platform dynamics, content trends, creator ecosystem, and ad formats
- Have strong knowledge of performance marketing metrics, including ROAS, CPA, CTR, CPC, and conversion rate
- Have a creative and analytical mindset with the ability to turn data insights into winning creative strategies




- Have excellent English communication skills and the ability to create content that resonates with U.S. audiences
- Be highly curious, adaptable, and passionate about testing new creative concepts and pushing performance boundaries
- Have experience working with UGC creators, influencer content, and short-form video production (preferred)

Salary

Gross salary range is 3500-4500 EUR/month.

Location

We have plenty of amazing workspaces you can choose from: our awesome headquarters in Vilnius, and super cool hubs in Kaunas, Klaipėda, and Riga! For Vilnius: 4 days onsite, 1 versátil day remote. Meanwhile, in Kaunas: onsite, hybrid, or remote options are available depending on the role.

Speaking of perks

Own your wellness

Stay sharp and well in your own way – health insurance (after probation), on‑site physiotherapist, office gym, and fitness classes keep you moving. Plus 7 extra days off, 3 for weddings, hybrid work, and the freedom to work 2 months from anywhere in the world.

Boost your daily life

Every breakthrough needs a spark and our daily setup reflects that. Pet‑friendly office, fresh breakfasts, hot lunches, drawers and fridges stocked with snacks and food – for a quick bite or even a team‑cooked meal together. Rooftop and cellar events keep things lively, while 10 social clubs give space to dive into passions and try new things. Add a public transport card for Vilnius and Perks.lt perks for smoother days.

Shape your growth path

Builders never stop learning. Coaching, mentorship, training, conferences, online courses, subscriptions, books – you’ve got a €1100 yearly budget to fuel personal or team growth. You pick the path – we’ll back you all the way.

Drive global impact

This is where ambition scales. Build impact across 30+ brands worldwide. Launch bold projects. Even step in as a co‑founder – we reward those who push further. And if you bring in more great people, you get €1500 for every successful referral.

- additional conditions apply based on your residence location.

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📌 TikTok Creative Strategist (Barcelona)
🏢 Kilo
📍 Barcelona

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