Digital Paid Media Specialist (Europe) – Fully Remote
Location: Europe (Remote)
Company: Henry Schein
Employment Type: Full-time

About the Role
We are looking for a Digital Paid Media Specialist to manage and optimize PPC campaigns across the EMEA region in a fast-paced, international environment. You will play a key role within the Digital Marketing & Revenue Acquisition team, directly impacting business growth.

Key Responsibilities
- Set up, manage, and optimize campaigns across Google Ads, Microsoft (Bing) Ads, Meta Ads, LinkedIn, and Programmatic platforms
- Monitor daily performance of EMEA PPC campaigns and implement optimizations
- Lead Google Shopping campaigns, including optimization, expansion, and feed management
- Conduct regular account audits to identify growth opportunities
- Analyze campaign data to generate insights and actionable recommendations
- Ensure campaign strategies align with broader marketing objectives and brand guidelines
- Create ad copy and assets using AI tools where applicable




- Collaborate with the Analytics team to ensure accurate tracking and measurement
- Report on key KPIs (CPC, CTR, ROAS, CPA, Conversion Rate) and performance insights
- Manage budgets effectively to maximize ROI and achieve targets
- Stay up to date with PPC best practices, platform updates, and emerging trends
- Support automation initiatives and AI-driven optimization
- Contribute to SEO and broader digital strategy discussions
- Assist in building and optimizing HubSpot landing pages, including A/B testing and CRO

Requirements
- 3+ years of hands-on experience managing PPC campaigns (EMEA or international scope preferred)
- Strong expertise in Google Ads, Meta Ads, and Microsoft Ads
- Experience with Google Analytics and Google Tag Manager
- Strong analytical and data-driven mindset
- Experience managing large budgets and multi-country campaigns
- Experience with landing page tools (HubSpot or similar)
- High level of English (written and spoken); additi

📌 Digital Paid Media Specialist, EMEA (Madrid)
🏢 Henry Schein
📍 Madrid