In this role, you will shape and execute general brand strategies for an international FMCG portfolio. You will collaborate with global and local teams to drive brand equity, product launches, and portfolio growth across markets. You’ll translate insights into actionable plans while maintaining consistent brand positioning worldwide.
This opportunity lets you influence sustainable growth and innovation within a fast-paced, multicultural environment.
Compensaciones / Beneficios
- Define and execute international brand strategies aligned with business objectives
- Lead innovation projects, product launches, and portfolio development across multiple markets
- Analyze market trends, consumer insights, and competitive landscapes to identify growth opportunities
- Collaborate with cross-functional teams including Sales, Ru0026D, Finance, Supply Chain, and local commercial teams
- Manage brand performance through KPIs, market analysis, and business reviews
- Develop integrated marketing plans to strengthen brand equity and accelerate business growth
- Ensure consistency of brand positioning across international markets while adapting initiatives to local needs
Responsabilidades
- Proven experience in Brand Management within the FMCG industry (5+)
- Strong strategic mindset with hands-on execution capabilities
- Experience managing international markets and cross-functional projects
- Excellent analytical skills and a strong commercial orientation
- Ability to work in fast-paced, multicultural environments
- Fluent English; additional languages a plus
Requisitos principales
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📌 International Brand Manager (Barcelona)
🏢 Cátenon Worldwide Executive Search
📍 Barcelona
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