Paid Media Specialist (Madrid)

Paid Media Specialist (Madrid)

04 ago
|
Sector Alarm España
|
Madrid

04 ago

Sector Alarm España

Madrid

Sector Alarm is a fast‑growing international company and one of Europe’s leading safety providers, with more than 3000 employees and 600.000 customers. We believe our strongest asset is our employees and the unique Sector Alarm culture they generate. Being part of a company that emphasizes hiring and developing talent makes us proud of our contributions and achievements. In fact, more than 58 % of our managerial vacancies in 2021 were internal promotions!

Puede obtener más detalles sobre la naturaleza de esta vacante y lo que se espera de los solicitantes leyendo la información a continuación.

As Paid Media Specialist you will support the Lead Acquisition Marketing Manager in all performance marketing activities, from designing to executing lead‑generation campaigns across digital channels. This hands‑on role combines strategic and operational components and requires close collaboration with internal teams and external agencies.

What will your responsibilities be?

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- Support the execution of all lead acquisition/digital marketing campaigns, mainly across SEM (Google Ads), Paid Social (Meta), and Display.

- Assist in developing and delivering data‑driven acquisition strategies aligned with business goals.

- Measure and report performance of all digital marketing campaigns and assess against KPIs.

- Support the development of engaging online content, including organic social content.

- Assist in managing and improving marketing data flows: lead tracking, reporting, audience lists.

- Support with the production of progress reports and regular marketing performance reports.

- Conduct online audience and market research to inform brand awareness, development, and positioning strategies.

Day to day

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- Support campaign planning,



implementation and daily optimisation (mainly on Google Ads and Meta Ads).

- Monitor campaign budgets and reallocate spend in real‑time to maximise results.

- Track daily performance vs. targets and proactively suggest improvements.

- Liaise with media agencies and internal stakeholders (UX, Data, CRM, Brand).

- Support in forecasting and scenario planning for lead acquisition.

- Ensure proper tracking is in place (GTM, pixels, events).

- Help manage a structured testing roadmap (A/B tests, audiences, creatives).

- Stay up to date on digital marketing trends and share new opportunities proactively.

The ideal candidate has:

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- 2+ years of experience in digital marketing, ideally in lead generation or performance campaigns.

- Hands‑on experience managing Google Ads and/or Meta Ads.

- Good knowledge of performance metrics and optimisation strategies.

- Data‑driven mindset, comfortable working with numbers and tools like Excel or Power BI.

- Curious, detail‑oriented and proactive: spot problems and propose solutions.

- Experience working with agencies or cross‑functional teams.

- Fluent in English and Spanish (spoken and written).

- Bachelor’s or Master’s degree in Marketing or a similar field.

Why join us?

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- Permanent contract and competitive salary.

- Continuous learning and development opportunities to grow professionally and personally.

- A supportive multicultural work environment where diversity is celebrated.

- Modern offices and versátil working conditions to balance work and life. xhfqzwm

- Employee discounts and wellness programs to take care of your well‑being.

If you’re ready for the next chapter in your career, we’d love to hear from you!

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📌 Paid Media Specialist (Madrid)
🏢 Sector Alarm España
📍 Madrid

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