ppWe are recruiting a Brand, Product Communication Manager for company specialized in Boutique Apartments. /p pIt is a premium, strongly branded serviced apartment hospitality brand operating in Amsterdam, Copenhagen, Barcelona, Hamburg and Madrid. /p pBased in Barcelona and reporting to the CEO. /p pAn outstanding Brand, Product Communication Manager with proven experience in the hospitality sector. This role combines brand stewardship, customer communication leadership, and product development. The successful candidate will act as the true guardian of the brand, ensuring its consistency and excellence across all properties, touchpoints, and communication channels. /p pA strategic and hands‑on leadership role, for someone who combines creativity, analytical thinking, operational understanding, and deep hospitality expertise. /p pA professional capable of elevating a distinctive European brand to its next stage of growth. /p h3Responsibilities: /h3 h3Brand Leadership Implementation: /h3 ul liAct as the guardian of the brand, ensuring consistent implementation across all properties and channels. /li liLead and refine the branded storytelling /li liOversee brand positioning, tone of voice, visual identity, and narrative consistency. /li liEnsure brand standards are executed across digital channels, physical spaces, guest materials, and partnerships. /li /ul h3Communication Guest Journey: /h3 ul liLead all guest communications throughout the customer journey (pre-stay, in-stay, and post-stay). /li liOptimize communication flows across website, booking engine, CRM, OTAs, and on-property materials. /li liEnhance personalization and messaging to elevate guest satisfaction and operational efficiency. /li liWork closely with Operations, Revenue,



and Digital teams to ensure alignment between brand promise and guest experience delivery. /li liExperience with PMS systems (especially MEWS) is a strong plus. /li /ul h3Product Development Experience Design: /h3 ul liDevelop a deep understanding of target consumers and guest segments. /li liTranslate consumer insights into tangible product enhancements. /li liIdentify and lead new product developments and upgrades to maximize guest experience, quality perception, and brand differentiation. /li liEnsure product evolution aligns with brand identity and commercial objectives. /li liMonitor guest feedback, reviews, ratings, and NPS to drive continuous improvement. /li /ul h3Requirements: /h3 ul liExperience in the hospitality industry and /or aspirational digital brands or lifestyle brands. /li liBackground in brand management, E-commerce, product development, communication. /li liStrong understanding of premium brand positioning and storytelling. /li liExperience managing customer communications and optimizing the guest journey. /li liStrong aesthetic sensitivity and attention to detail. /li liStrategic mindset with hands‑on execution capability. /li liData‑driven and consumer‑centric approach. /li liExcellent written and verbal communication skills in English (Spanish is a plus). /li liBarcelona-based, hybrid, with one day home office. /li liOpportunity to shape the brand and product of a growing, internationally expanding hospitality company. /li liHigh level of autonomy and strategic responsibility. /liliBachelor's degree in Marketing, Business Administration, or Hospitality Management. /li liA Master's in Marketing, Brand Management, or Hospitality would be an advantage but is not essential. /li /ul /p #J-18808-Ljbffr

📌 Brand, Product & Communication Manager (Barcelona)
🏢 Catenon
📍 Barcelona