Based in Madrid (Hybrid HQ Role)

Overview

We’re looking for a creative leader who can do more than just edit — someone who can tell stories, shape concepts, direct shoots, and lead a growing video team across campaigns, platforms, and countries.

At The Roadmap, we work with small businesses, communities, and fast-growing brands — helping them grow through strategy, creativity, and campaigns that connect with real people. Video is central to everything we do: from advertising and social content to branding, testimonials, and internal productions.

This is a hybrid role based in Madrid, with creative freedom, variety, and real ownership. If you’re someone who can imagine, plan, direct, and lead — not just deliver tasks — this could be the role that brings all your creative experience together.

What You’ll Be Doing

- Developing story-led ideas for campaigns, ads, and branded content
- Planning shoots, storyboarding, and directing content (on-site or remotely)
- Collaborating with videographers, actors, and creatives across Spain, Ireland, and beyond
- Leading a team of editors and creatives — giving clear direction and vision
- Working closely with sales, marketing, design, and content to keep messaging aligned
- Overseeing production from concept to final edit — including rollout where needed
- Using AI and creative tools to improve process, speed, and idea generation
- Producing ads, social videos, brand content, testimonials, internal videos, and more
- Helping build the full video campaign system as we scale

This Role Is For Someone Who Has

- Strong experience creating video content for ads, social media, and brand campaigns
- A proven ability to lead creative direction, storytelling,



and campaign development
- A natural drive to lead, organise, and build something meaningful with a strong team
- Excitement for using new tools and technologies to improve how creative work gets done
- A vision for how strong stories and clear content can grow businesses and communities
- A desire to be part of something long-term, with growing responsibility and ownership

This Role Is Also For Someone Who Can Learn Quickly To

- Direct shoots and communicate clearly with videographers and editors
- Work hands-on when needed — editing, scripting, or reviewing footage
- Translate a simple idea into a structured video or campaign
- Collaborate confidently across different teams and creative roles

What Makes This Role Different

- You’ll have creative freedom and help shape the entire video approach from the ground up
- You’ll lead campaigns across industries and audiences — with variety built into the role
- You’ll be surrounded by a team who values clarity, creativity, and high standards
- You’ll help build a full video system — from ads to brand to internal productions

Perks and Benefits

- Hybrid setup — 2 days in the Madrid office, 3 days remote
- Flexibility to travel while working
- 4.2-day work week rolling out soon
- Competitive base salary based on experience
- Bonuses based on campaign success and creative performance
- Support to explore new tools, test ideas, and work with AI to improve your process
- Future team‑building opportunities — help grow the creative department
- Involvement across multiple projects, industries, and video styles
- Collaborative, motivated team that moves fast and values quality

#J-18808-Ljbffr

📌 Lead Video Creative – Ads, Storytelling & Production (Madrid)
🏢 The Roadmap
📍 Madrid