Press & PR Specialist (Barcelona)

Press & PR Specialist (Barcelona)

04 ago
|
COCUNAT | Clinical Cosmetics
|
Barcelona

04 ago

COCUNAT | Clinical Cosmetics

Barcelona

ppAt bCOCUNAT /b, we don’t just create beauty products — we build a movement around conscious, clinical and high-performance beauty. Our voice, our credibility and our presence in the right conversations are key to scaling our impact across Europe. /p pWe’re looking for a strategic and dynamic bPress PR Specialist /b who will lead our brand narrative in the media and among top Beauty and Dermocosmetic KOLs. This role is essential within our Brand Team: you will transform the science behind our products into powerful editorial stories, strengthen our reputation in key markets, and position COCUNAT as a disruptive leader in clinical beauty. /p pIf you understand how to turn innovation into headlines, relationships into influence, and visibility into measurable impact — this is your role. /p h3Your responsibilities /h3 pAs Press PR Specialist, you will drive COCUNAT’s earned media strategy across key European markets (Spain, Italy, France), ensuring brand consistency, performance and long-term positioning. /p ul liDesign and execute the general PR and communication strategy together with the Head of Brand. /li liDefine clear narratives that translate our clinical and scientific positioning into relevant, compelling media stories. /li liEnsure message consistency and strategic alignment across all markets. /li liIdentify new PR opportunities that strengthen brand authority and differentiation. /li /ul h3Media Relations Market Presence /h3 ul liBuild and nurture direct relationships with beauty editors, health lifestyle journalists and key digital platforms. /li liPosition COCUNAT in top-tier media through proactive storytelling and strategic pitching. /li liManage ongoing press seeding to keep our products top of mind among editors and prescribers. /li liContinuously research and identify relevant KOLs aligned with our scientific and purpose-driven values.



/li /ul h3Agency Management International Coordination /h3 ul liLead and supervise local PR agencies in international markets, ensuring alignment with global strategy. /li liAct as the central point of contact, guaranteeing execution excellence and achievement of KPIs. /li liMonitor annual PR plans and ensure each market delivers measurable impact. /li /ul h3Product Launches Storytelling /h3 ul liCreate innovative digital and physical press kits that elevate the perceived value of our launches. /li liWrite compelling press releases that highlight clinical efficacy in an accessible and engaging way. /li liSupport product launches with strong editorial angles tailored to each market. /li /ul h3Events Community Activations /h3 ul liOrganize press days, launch events (virtual and in-person) and press trips to generate high-quality earned media. /li liCoordinate PR-driven events with the COCUNAT Community, including podcast activations, experiential workshops in stores and brand experiences. /li /ul h3Performance Budget Control /h3 ul liLead monthly and annual clipping reports, consolidating results from all territories. /li liTransform media coverage data into strategic insights that justify investment and optimize future actions. /li liManage and control the annual PR budget, optimizing resources across agencies, events, product seeding and measurement tools. /li /ul h3Your profile /h3 ul li+3 years of experience in communication agencies or in-house PR roles within Beauty or Dermocosmetics. /li liExperience managing brands with a strong technical or clinical positioning is highly valued.



/li liProven ability to build strong media relationships and secure relevant coverage. /li liStrong analytical mindset with experience using clipping and media monitoring tools (Kantar, Launchmetrics, Meltwater or similar). /li liFluent English (C1+). French is a strong plus for direct market management. /li liExcellent storytelling and copywriting skills. /li liHighly organized, proactive and results-driven. /li liStrategic thinker with hands‑on execution capability. /li libPassion for the beauty industry /b and deep understanding of media dynamics. /li /ul h3Why us? /h3 h3Benefits ⭐ /h3 ul liIn bCOCUNAT /b, we want you to be happy. You will have a flexible schedule and the possibility to work from home to find your personal work‑life balance. We really reconcile!! /li liYou can really make the difference as any good idea can shape the future and the success of the company. /li liExcellent Medical insurance. /li liProduct Discounts. /li liFree coffee and chocolate! /li liCasual Pet‑friendly office environment. You can bring your pet to the office every day. /li liInternational environment more than 10 nationalities. /li liNo politics or bureaucracy. Only a great environment for you to achieve your best work :-) /li liOffice based in Barcelona city, Sant Gervasi. /li liWork in a company that you will be proud of. /li libPeople First /b: We believe that prioritizing people’s well‑being helps us work better and achieve stronger results. /li libDiversity /b: We foster an inclusive culture where everyone feels genuinely welcome, valued, and empowered to bring their best self forward. /li libDynamism /b: We’re a young startup with a fast‑paced and agile work environment, so you’ll always be engaged in exciting new challenges. /li libSustainability /b: We're always thinking about how we can help the planet — that’s why all ideas are welcome /li /ul /p #J-18808-Ljbffr

📌 Press & PR Specialist (Barcelona)
🏢 COCUNAT | Clinical Cosmetics
📍 Barcelona

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