Impact Marketing Team Leader Department: Impact
Employment Type: Full Time
Location: Spain
Description This is a senior operational role within the Media, Art & Narrative Domain. You are the operational engine of the Impact Marketing Team. You are responsible for translating high-level initiative goals into actionable communications plans, coordinating the Project Management team, and ensuring world-class execution across all marketing channels. While the Head of Domain defines the strategic vision and creative commissioning, you own the workflows, briefs, and performance of the day-to-day marketing machine.
Key Responsibilities The Diplomatic Bridge & Brief Quality: Bridge to Initiatives: Act as the primary bridge between Initiative Leads (Aurora, Alternativa, inVision U, etc.) and the Initiative Marketing Team.
Briefs: Extract subject-matter insights from initiatives and translate them into crystal-clear, actionable creative briefs.
Lead 360-degree campaign planning: Ensure every initiative has a living 6-12 month multi-channel communications plan.



Orchestrate how a single brief comes to life across the entire distribution ecosystem (digital performance, organic social, PR, physical activations, and the inDrive Ad Network).
Initiative Marketing Team Coordination & Leadership: Directly manage and balance the workload of the team.
Own quarterly scoping and prioritization (rack-and-stack) to protect team bandwidth and ensure SLA delivery.
Ensure clear separation between creative direction and production traffic;
enable smooth trafficking of design work to the Art Director and creative team without bottlenecks.
Performance, Process & Budget: Act as the central point for KPI tracking, reporting, and budget transparency across all impact projects.
Systematize marketing processes (including JIRA adoption, AI-native workflows, and playbook creation).
Oversee performance metrics across the Distribution tier (paid media, Ad Network pipeline, localization).
Qualifications 8+ years of experience in marketing operations, studio management, or senior

📌 Impact Marketing Team Leader (Madrid)
🏢 inDrive
📍 Madrid