Hello! We're on the hunt for the next superstar to join our team as Chief Marketing Officer .

Welcome to Sesame HR, the digital solution revolutionizing the way Human Resources teams, managers, and companies streamline their personnel management processes , all from one single platform.

Before diving into what we're looking for, we've put together a video introduction to give you a taste of who we are, hoping to show you why we'd be a great fit.

The CMO will be responsible for developing and executing Sesame’s global marketing strategy to drive brand awareness, lead generation, and customer acquisition . This role will be pivotal in positioning Sesame as a market leader in the HR tech space, with a focus on expanding into new international markets, particularly in regions such as Latin America and beyond. The CMO will lead a diverse marketing team, collaborate with cross-functional leaders, and ensure alignment with business goals while driving measurable growth.

Key Qualifications

- 10+ years of marketing experience, with at least 5 years in a leadership role within a SaaS company (preferably HR tech or B2B).
- Proven track record of driving significant growth in international markets.
- Strong understanding of digital marketing strategies, demand generation, and customer acquisition.
- Experience leading brand positioning initiatives and establishing thought leadership in a competitive market.
- Demonstrated success in managing and scaling marketing teams in a high-growth environment.
- Data-driven mindset with the ability to make strategic decisions based on analytics and performance metrics.
- Excellent communication, leadership, and project management skills.
- Fluent in English; additional language proficiency, particularly in Spanish or Portuguese, is a plus.




- Experience in expanding into Latin American markets (particularly Brazil) is highly desirable.

Key Responsibilities

- Develop and execute integral marketing strategy: Lead the creation and implementation of a comprehensive marketing plan aligned with business objectives to drive growth in existing and new markets.
- Brand positioning and awareness: Elevate Sesame’s brand presence in the global HR tech market, building a strong and recognizable brand identity across multiple regions.
- Lead strategic communication to build and maintain a strong brand identity. Develop and implement integrated marketing campaigns across PR, content, and social media to engage with the target audience and drive business growth.
- Demand generation: Oversee multi-channel demand generation campaigns, ensuring a steady flow of high-quality leads to support the sales pipeline.
- Market expansion: Collaborate with the executive team to support international expansion, with a particular focus on markets such as Brazil and other emerging regions.
- Digital marketing: Lead digital initiatives, including SEO/SEM, social media, content marketing, and email marketing, optimizing performance for customer acquisition and retention.
- Customer insights and segmentation: Utilize data-driven insights to understand customer behavior, refine targeting strategies, and drive personalization across marketing efforts.
- Collaboration with sales:



Work closely with sales leadership to align marketing and sales goals, ensuring consistent messaging and optimizing the lead handover process.
- Product marketing: Oversee product marketing efforts, ensuring go-to-market strategies for new features, services, and partnerships are successful.
- Team leadership: Build, mentor, and lead a high-performing marketing team, fostering a culture of innovation, accountability, and results.
- Budget management: Oversee marketing budgets and allocate resources effectively to maximize ROI.
- KPIs and reporting: Track and report on key marketing metrics, ensuring transparency on campaign performance and overall impact on business growth.

Why working at Sesame HR is a unique opportunity?

- Flexible Hours: Tailor your work schedule to fit your life. We value your time as much as our own and strive for you to achieve a healthy work-life balance.
- Flexible Pay: Personalize part of your salary and get real-time advances to meet your needs.

And to sweeten the deal of coming to the office...

- On-site Gym: With our fully equipped gym, you can squeeze in a workout whenever suits you best, right here. Say goodbye to excuses!
- In-house English Classes: If you've been longing to watch your favorite shows in their original version, enhance your English with our accessible and competitively priced classes. Diverse Food Options: Forgot your lunchbox or not in the mood to cook? Our cafeteria, sandwich bar, and daily specials have got you covered.
- Wellness Services: Self-care is paramount! Enjoy in-office manicure, hairdressing, and physiotherapy services because you deserve the best. Join our team and experience the unique work culture at Sesame HR.

#J-18808-Ljbffr

📌 Chief Marketing Officer (Valencia)
🏢 Sesame Hr
📍 Valencia