- Build attraction plans for priority chapters, starting with Engineering, Data/AI, Design, and Commercial.
- Partner with TA and hiring leaders to understand hiring goals, talent audiences, and where Preply should show up.
- Work closely with Brand and Employer Brand to brief campaigns, content ideas, careers page updates, and event materials.
- Help identify strong internal proof points - people, projects, team moments, and business impact - that can inspire employer brand content.
- Shape and deliver talent events with TA and Chapter Leads, from meetups and conferences to sponsorships and in-house activations.
- Bring creative ideas to event engagement: booth experiences, speaker opportunities, follow-up journeys, candidate conversations, and moments that make Preply memorable.
- Own our Glassdoor strategy, including review responses, reputation themes, profile improvements, and actions that strengthen how candidates see Preply.
- Coordinate paid and organic recruitment campaigns, including LinkedIn ads, job boards, and niche talent platforms.
- Improve the careers page as a candidate journey: spot gaps, recommend updates, and track how changes impact engagement and applications.
- Measure the impact of events, campaigns, channels, and Glassdoor activity through clear KPIs such as reach, engagement, leads, source quality, conversion, and pipeline contribution.
- Share learnings with TA, Brand, and business stakeholders so we keep improving where we invest time, energy, and budget.

Requirements

- 4+ years across recruitment marketing, talent marketing, employer brand activation, talent events, or talent attraction in fast growing Tech business.




- Strong relationship‑building skills: you can earn trust with TA, Brand, hiring leaders, and employees across the business.
- A creative mindset for attracting talent, especially through events, communities, campaigns, and candidate touchpoints.
- Hands‑on events experience: you’ve helped plan and deliver meetups, conferences, sponsorships, booths, or community activations.
- A good understanding of how recruitment marketing supports hiring pipelines, not just brand awareness.
- A data‑informed approach: you measure what you run, learn from the results, and use insights to improve.
- Strong briefing skills: you can turn hiring context and audience insight into clear input for Brand, Employer Brand, TA, and business stakeholders.
- Confidence working with technical and senior stakeholders, especially across Engineering, Data/AI, Product, or Design.
- Comfortable using AI tools to work faster and sharper.
- Experience with LinkedIn paid ads, job boards, talent platforms, Glassdoor, or employer reputation channels.
- Advanced English level required.
- Based in, or open to relocating to, Barcelona or Kyiv, and happy to be on site when events and hiring pushes need you.

Hard Skills

- Recruitment marketing
- Talent marketing
- Employer brand activation
- Event planning
- Data analysis
- Campaign measurement
- KPI tracking
- Candidate journey optimization
- Relationship building
- Briefing skills

Soft Skills

- Creativity
- Trust building
- Communication
- Collaboration
- Adaptability
- Insight-driven
- Confidence
- Organizational skills
- Problem-solving
- Stakeholder engagement

#J-18808-Ljbffr

📌 Recruiting Marketing Specialist (Barcelona)
🏢 Jobtailor
📍 Barcelona