BUSUP

BUSUP is a global corporate mobility company helping organizations rethink how their people get to work. Through a technology-driven, asset-light model, we combine data, AI-powered route optimization, operational expertise, and a trusted network of local transport operators to make employee commuting more efficient, flexible, and sustainable. We partner with large companies across Europe, Latin America, and North America to design, manage, and continuously improve shared mobility solutions that reduce costs, lower emissions, and create a better commuting experience for employees.

At BUSUP, we believe the future of corporate mobility is smarter, more connected, and built around people, helping companies move their teams with greater efficiency, visibility, and impact. FUNCTIONS AND RESPONSIBILITIES

We’re looking for an energetic, creative and highly organized Community & Engagement Specialist to strengthen relationships with BUSUP’s customers, passengers, partners, and prospects through relevant engagement initiatives.

This role combines user engagement, content creation, events management and relationship building. You'll work closely with Marketing, Sales and Customer Success to increase brand awareness, improve loyalty and service adoption, and generate qualified business opportunities.

CORE RESPONSIBILITIES

User Engagement & Community Events

Design and execute on-site activation events in active business parks. Also create referral initiatives and targeted engagement campaigns aimed at increasing companies’ engagement.

Build and nurture an engaged community of customers, passengers, partners, and advocates.

Develop engagement campaigns that support onboarding, service adoption, loyalty, referrals, feedback, and reactivation.

Create newsletters, community updates, surveys, push messages, and event communications tailored to each audience.

Manage relevant community channels,



encourage participation, and turn user feedback into actionable insights.

Growth

Support

Collaborate on event and engagement promotion across email, social media, web, and partner channels.

Produce event landing pages, registration journeys, reminder campaigns, and post-event follow-up communications.

Capture testimonials, photos, video, and success stories that can be reused in marketing and sales content. Cross-functional Collaboration

Work with Sales to define target accounts, maximize event-generated leads, and ensure timely follow-up.

Partner with Customer Success and Operations to improve user engagement, service adoption, and customer loyalty.

Coordinate with Product, Partnerships, and local market teams on launches, webinars, activations, and community initiatives. Analytics & Reporting

Own dashboards covering attendance, registrations, engagement, NPS, leads generated, pipeline influenced, and community growth.

Prepare monthly performance reports that compare results against goals and highlight actionable recommendations.

Test formats, messages, channels, and timing, document learnings and apply them to future initiatives.

Event

Management

Plan and execute online and in-person events across markets, including industry moments such as European Mobility Week, HR conferences, and sustainability events.

Own event briefs, timelines, risk plans, and run-of-show documents to ensure smooth execution.





Measure ROI and event performance against agreed KPIs and prepare concise post-event reports and recommendations. WHAT YOU BRING PROFILE & QUALIFICATIONS Proven experience in marketing automation, CRM management (funnel and MQL tracking), copywriting, growth analytics, and retention/lifecycle strategy is required Experience in event management

Experience in B2B SaaS, mobility, transport, workplace services, or another scale-up environment.

Excellent project management, organization, and attention to detail, with the ability to manage several projects simultaneously. Problem solving, adaptability, initiative, and calm execution under pressure.

Experience supporting LinkedIn or paid and organic social campaigns.

Email marketing, marketing automation, or customer lifecycle campaign experience.

Creative, user-centric thinking with strong content instincts.

Team mindset combined with ownership, accountability, and a data-driven approach.

Strong written and verbal communication skills and confidence working with different stakeholders.

Experience with event and webinar platforms is a nice to have.

Fluent in English and Spanish. Portuguese is a strong plus.

Availability for travel and occasional out-of-hours event support. BUSUP BENEFITS?

Flexible working hours

Hybrid work (up to 2 days per week is the current remote working policy)

Option of Versátil Remuneration (restaurant vouchers, transport vouchers, health insurance) and Meal Assistance

Culture of autonomy, responsibility, and continuous feedback

Opportunity to participate in the development of BusUp’s next-generation mobile applications.

Work with modern technologies and engineering best practices.

High level of ownership and technical impact.

Annual Leave: 23 working days + half-day of your birthday

Values & purpose oriented If you believe you match these values, we look forward to meeting you! ?

📌 Community & Engagement Specialist (Barcelona)
🏢 BUSUP
📍 Barcelona