Job Description
We are looking for a Senior Data Scientist to join Growth Analytics in a hands‑on role focused on understanding the true value of Performance Marketing. You will design and run incrementality tests and translate model and experiment outputs into clear, commercial insight the business can act on, helping the organisation distinguish correlation from causality and quantify the real impact of marketing investment.
Responsibilities
- Connecting measurement outcomes to business value: Go beyond uncovering insights to ensure findings drive tangible, measurable impact on top‑line financials.
- Execute Incrementality Measurement: Own complex measurement workstreams end‑to‑end, from scoping through analysis and readout, applying sound statistical and experimental methods to assess channel impact, incrementality, and the business contribution of media investment.
- Operationalise Measurement & Build Frameworks: Develop scalable, reusable analytical frameworks and convert experimental outcomes into calibration inputs and practical decision‑making tools.
- Bridge Business and Technical Questions: Translate business questions into measurement plans, analytical requirements, and test designs that are both statistically credible and operationally realistic.
- Contribute to the Measurement Roadmap: Provide informed opinions on how measurement approaches should evolve, identify gaps or risks, and propose practical improvements.
- Communicate with Clarity: Explain assumptions, trade‑offs, confidence levels, and limitations to both technical and non‑technical audiences.
Key Skills
- Education: Master’s or PhD in Statistics, Economics, Data Science, Mathematics, Computer Science, or a related field, or equivalent practical experience.
- Experience: Strong hands‑on experience in measurement, marketing science, experimentation, data science, or analytics, with a track record of delivering business‑relevant insights from complex data.
- Measurement Expertise: Deep underst
📌 Senior Data Scientist | Product Marketing, Growth Analytics (España)
🏢 King
📍 España