We're looking for a Senior SEO/SEM Software Engineer to join the Optimera Team. Optimera is IKEA's SEO optimisation and automation platform, helping improve and scale search performance across global markets. We're seeking an experienced engineer who is passionate about software development, search technologies, AI, automation, and solving complex problems at scale.
You bring strong software engineering fundamentals and a track record of building scalable, maintainable, and high-quality solutions. As search continues to evolve through AI-powered experiences and Large Language Models (LLMs), you'll have the opportunity to explore and develop solutions across AI Search, Generative Engine Optimisation (GEO), automation, and AI-powered SEO/SEM, turning innovative ideas into production-ready capabilities. Design and develop scalable SEO and SEM solutions that support IKEA's search visibility across global markets.
Build platforms and tools for technical SEO, automation, content optimisation, structured data, internal linking, crawling, indexing, and performance analysis. Develop integrations with Google Search Console, Google Ads, and other search and marketing platforms. Automate SEO and SEM workflows to drive efficiency and consistency at scale.
Design APIs, data flows, cloud-native architectures, and engineering frameworks from the ground up. Build and maintain high-quality frontend and backend applications using technologies such as React, TypeScript, and Node.js. Develop and operate solutions on Google Cloud Platform (GCP).
Work with data and infrastructure technologies including MongoDB, Redis, Docker, and GitHub. Build and maintain automated CI/CD pipelines and deployment processes. Ensure robust monitoring, logging, alerting, and observability across production services.
Apply engineering best practices including automated testing, code reviews, continuous integration, and iterative delivery. Collaborate closely with SEO/SEM specialists, product teams, architects, data teams, and engineering partners across IKEA. Continuously evaluate new technologies and identify opportunities to improve search performance, automation, and developer productivity.
Strong software engineering experience with TypeScript and Node.js.
Experience building modern web applications using React. Strong experience with Google Cloud Platform (GCP) or comparable cloud platforms.
Experience working with databases and caching technologies such as MongoDB and Redis. Hands-on experience with Docker, CI/CD pipelines, and GitHub-based development workflows.
Experience with technical SEO and search engineering, including crawling, indexing, rendering, structured data, sitemaps, internal linking, and search performance optimisation. Understanding of how SEO and SEM work together, and how engineering can drive automation and optimisation at scale.
Google Search
Console API and Google Ads APIs. Enterprise SEO platforms and large-scale SEO automation. Python for data engineering or AI workloads. Vector databases and semantic search solutions.
From: “Why Women Don’t Apply for Jobs Unless They’re 100% Qualified” by Tara Sophia Mohr, August 2014 In line with our value of togetherness we believe the best way for us to collaborate and co-create is when we meet in the office. This is why we expect you to spend the majority of time in the office.' Senior Software Engineer “In this recruitment there is no relocation support provided by IKEA; Fluent English, both written and spoken, is essential, as English is the working language of the general platform team. Please submit with your application in English. #
📌 Senior SEO/SEM AI Software Engineer - Optimera Team (Madrid)
🏢 IKEA
📍 Madrid