Experteer Overview As Field Marketing Manager for Spain, you will own regional marketing initiatives to drive demand, pipeline, and revenue for Legisway and Kleos. You will translate global strategy into locally tailored campaigns, events, and digital programs, partnering with sales and product/content teams. You’ll analyze campaign performance and optimize ROI in a fast-paced, international environment. This role offers impact by shaping the Spanish market and collaborating across Europe. You will act as the voice of the market and mentor junior team members.Compensaciones / Incentivos• Develop and execute the field marketing strategy for Spain aligned with regional and global objectives• Drive demand generation and pipeline growth through integrated campaigns• Plan and deliver programs including events, webinars, partner initiatives, and digital campaigns• Partner with local sales to support revenue targets• Localize global campaigns for the Spanish market• Track, analyze, and report on campaign performance, pipeline contribution,



and ROI• Optimize marketing investment using data-driven insights• Collaborate with European field marketing teams to share best practices• Represent the Spanish market with customer and market insights for regional planning• Support and guide junior team members in day-to-day activitiesResponsabilidades• 3-6 years in field marketing, preferably B2B software or SaaS• Proven success in demand generation, lead acquisition, and pipeline creation• Experience planning and executing events, webinars, and conferences• Experience partnering with sales on revenue-focused programs• Understanding of the Spanish business landscape and B2B buyer journey• Familiarity with marketing automation, CRM, and reporting (Salesforce, Eloqua)• Strong analytical skills to translate data into actions• Fluent in Spanish and English (written and spoken)• Strategic thinker with hands-on execution and strong cross-functional collaborationRequisitos principales•

📌 Marketing Manager (Madrid)
🏢 Wolters Kluwer
📍 Madrid