Dogbiotics, a bootstrapped DTC pet supplement brand, is hiring a writer-first role. You own every line a customer reads or hears on the way to buying: video scripts, static ads, advertorials, and landing pages. You will shape the angle, brief editors and designers, read the numbers, and iterate. The position starts contract-to-full-time, with potential to lead the testing roadmap and the concept pipeline. No media buying or team management yet.