* Develop and execute the channel sales strategy for Spain, including partner recruitment, activation and business growth.
* Identify and develop distributors, resellers, system integrators, installers and other strategic channel partners, especially in SMB networking, CCTV, IT and low-voltage markets.
* Manage existing partners and drive sell-in and sell-out growth through regular business reviews, joint customer visits, pipeline management and sales activities.
* Recruit new channel partners and support them from onboarding to first order and continuous business development.
* Work closely with partners to organize local marketing activities, workshops, product demonstrations, roadshows and promotional campaigns.
* Promote Ruijie/Reyee solutions to partners and end customers, identify project opportunities and coordinate internal resources to support project development.
* Collect market intelligence on competitor products, pricing, channel policies and customer feedback, and provide recommendations for local market strategy.
* Maintain accurate sales forecasts,



partner pipelines and activity reports, and achieve assigned sales and channel development targets.
* 3-5+ years of experience in ICT, networking, CCTV, security, IT distribution or related channel sales in Spain.
* Existing relationships with Spanish distributors, resellers, system integrators or installers are highly preferred.
* Strong new-business development capability and willingness to actively visit customers and develop new partners.
* Experience in networking, Wi-Fi, switches, security, CCTV or SMB IT solutions is preferred.
* Native or fluent Spanish and professional working English.
* Strong communication, negotiation and presentation skills.
* Self-motivated, result-oriented and comfortable working independently in the field.
* Willingness to travel frequently within the assigned territory. xcskxlj
* Key Focus: new partner recruitment, partner activation and revenue generation.

📌 Channel Sales Manager (España)
🏢 Confidential
📍 España