We are hiring a Salesforce Marketing Cloud Business Analyst / Operations Specialist!Looking to join a company that truly values a people-centric culture, innovation, and well-being at work? AtExtia, our motto is“First who, then what”. We put people and teamwork first to deliver high-impact solutions. Ranked#1 Great Place To Work® France 2024-25andGreat Place To Work® Europefor the 7th consecutive year, we strongly believe that workplace well-being drives performance.Key Job DetailsLocation:Barcelona, SpainWork Model:Hybrid (1-2 days in office)Client Industry:Financial Services & InsuranceLanguages:Fluent English required (French is a major plus)Your MissionYou will serve as the dedicated operational and functional right hand to the SFMC Product Owner in a major multinational environment. Your main objective will be securingday-to-day campaign and journey operations (RUN)while supportingbusiness analysis and platform evolution (BUILD)across B2C, B2B2C, and B2B integral activities.What you will do dailyOperations & Execution:Configure, test, validate, and deploy complex campaigns and customer journeys (Journey Builder, Automation Studio, Email Studio, Data Extensions).Incident Management & Troubleshooting:Investigate execution issues, data inconsistencies, or targeting errors (SQL, SFTP/API), coordinating solutions with technical teams.Business Analysis:Translate business needs into functional specifications, user stories, backlog priorities, and oversee UAT testing.Data Quality & Governance:Monitor audience segmentation, data quality controls, consent processes (GDPR, opt-in/opt-out),



and operational KPIs.Business Enablement:Create user guides, process documentation, and lead training sessions for regional business teams.What we are looking forExperience:5+ years as a Business Analyst, CRM / MarTech Consultant, or Marketing Automation Specialist with proven hands-on delivery.Technical Mastery:Strong, hands‑on experience withSalesforce Marketing Cloud (SFMC)andSQLfundamentals for data query/segmentation.International Background:Experience working in global, multi‑brand, or multi‑country environments.Key Skills:Analytical mindset, autonomous problem-solving, and the ability to bridge complex technical topics into clear business language.Why join Extia?At Extia, we firmly believe in our core principle:“First who, then what.”First the person, then the project.Real Flexibility– A work model adapted to your project and work-life balancePersonalized Training Plan– We design your professional growth roadmap with youTriple Support System– A Coach, a Manager, and an HR Specialist always by your sideCompetitive Benefits Package– Private Health Insurance (incl. Physiotherapy and Psychology) + Meal Vouchers + Transport CardInternational Environment– Over 3,000 colleagues across Europe and CanadaGreat Place to Work– A workplace culture built on proximity, transparency, and genuine supportActive Community & Events– Team buildings, charity initiatives, tech meetups, and internal celebrations… We love connecting beyond work!Interested or know someone who would be a great [email protected]#J-18808-Ljbffr

📌 Senior Business Analyst (Madrid)
🏢 Extia Group
📍 Madrid