About the Role

Our client, a leader in the

FMCG

industry, is seeking a highly experienced and motivated

Regional Sales Manager

to oversee sales operations in a key territory. This role is based in

A Coruña, Galicia, ES , and will adopt a

Hybrid

work model, combining on‑site engagement with remote flexibility. You will be responsible for leading and developing a team of sales representatives, driving revenue growth, and ensuring the successful execution of sales strategies within your assigned region. This position requires a deep understanding of the FMCG market, exceptional leadership qualities, and a proven ability to achieve challenging sales targets. The ideal candidate will have a strong track record in sales management, excellent negotiation skills, and the ability to build and maintain strong relationships with clients and distributors. We are looking for a strategic thinker who can identify new business opportunities and effectively manage resources to maximize market penetration and profitability in the

A Coruña

region and surrounding areas. The hybrid nature of this role allows for effective team management and client interaction while offering a degree of work‑life balance. Key Responsibilities

Develop and implement regional sales strategies to achieve or exceed sales targets.

Lead, coach, and motivate a team of sales representatives to drive performance and achieve individual and team goals.

Manage the sales pipeline, forecast sales, and report on regional sales performance to senior management.

Identify and develop new business opportunities and expand market share within the FMCG sector.

Build and maintain strong, long‑lasting relationships with key customers, distributors,



and stakeholders.

Analyze market trends, competitor activities, and customer needs to adapt sales strategies accordingly.

Ensure effective implementation of company sales policies and procedures.

Oversee budget management for the sales region.

Conduct regular performance reviews and provide ongoing training and development for the sales team.

Collaborate with marketing and operations teams to ensure seamless product delivery and customer satisfaction.

Requirements

Bachelor's degree in Business Administration, Marketing, or a related field;

MBA preferred.

Minimum of 7-10 years of progressive sales experience, with at least 3-5 years in a sales management role within the

FMCG

industry.

Proven track record of successfully meeting or exceeding sales targets in a competitive market.

Demonstrated experience in leading, coaching, and developing sales teams.

Strong understanding of sales methodologies, channel management, and customer relationship management (CRM) systems.

Excellent negotiation, communication, and presentation skills.

Strategic thinking and strong analytical abilities to interpret sales data and market intelligence.

Ability to thrive in a

Hybrid

work environment and manage responsibilities effectively both remotely and on‑site in

A Coruña, Galicia, ES .

Proficiency in Spanish and English.

Benefits

Competitive base salary with a lucrative commission and bonus structure.

Comprehensive health, dental, and vision insurance.

Company car and fuel allowance.

Significant opportunities for career advancement within a integral

FMCG

company.

A dynamic and challenging work environment in

A Coruña .

Retirement savings plan.

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