OverviewIn this role you steer the product journey, guiding cross-functional teams to align product strategy with business goals.
You deepen understanding of the product from features to clinical indications, ensuring competitive positioning.
You collaborate to strengthen commercial networks and shape informed product strategies.
You'll manage end-to-end product readiness and support clinician engagement where needed.
This is a pivotal role for shaping Roche's market presence and delivering impactful healthcare solutions.
ResponsabilidadesDefine and communicate a clear product vision aligned with company goals
Develop a marketing plan and integrate it with the Integrated Company Plan
Lead launch and business planning for related products and solutions
Monitor market developments, CoPs, and communications to inform strategy
Create and manage promotional campaigns with Integral teams; oversee budget
Achieve exhaustive product mastery and articulate competitive advantages
Ensure end-to-end product readiness in internal systems (stock, catalog, pricing)
Guide Clinician Selling network with updates, materials,



and KOL interactions when applicable
Requisitos principalesIn-depth knowledge of the portfolio's engineering/science or related domain
Bachelor's degree in Life Science; master's degree or MBA highly recommended
Strong understanding of product functionalities, clinical indications, and market positioning
Autonomous marketing capability to design and execute product-centered strategies
Excellent communication and training skills for sales and KOL engagement
Strong analytical and strategic planning abilities
Fluent in Spanish; excellent written and verbal English
Ability to manage multiple priorities in a fast-paced environment
Proven track record in marketing, sales or commercial strategy within healthcare/IVD
Proactive and reliable
Collaborative and team-oriented
Curious and continuous learner
Marketing strategy and execution
Market analysis and KPI/metrics definition
Cross-functional collaboration and program management

📌 Product Lead Core Lab (España)
🏢 Roche
📍 España