Remoto: Trabajo híbrido

Experteer OverviewIn this role you shape dormakaba's global content and creative output to support customer journeys, campaigns, and product priorities. You will lead multi-market content governance, editorial frameworks, and storytelling, collaborating with marketing, sales, and product teams to drive growth. Expect to influence senior stakeholders across a matrixed organisation while applying data-driven insights to improve impact. This is a strategic marketing leadership position within the Commercial Center of Excellence that focuses on consistent brand experiences and scalable content.Compensaciones / Incentivos• Own and drive the global content strategy aligned with customer journeys, campaigns, and product priorities• Develop content frameworks, editorial plans, and messaging architectures to support growth• Lead creative direction across campaigns, brand initiatives, launches, and solution marketing programs• Establish content governance, brand standards, messaging frameworks, and quality controls globally• Collaborate with Marketing Business Partners, sales, product teams,



and market stakeholders to translate needs into scalable content• Provide strategic direction and briefs to execution/Production Hub teams for consistent delivery• Utilize performance insights to optimise content effectiveness and outcomesResponsabilidades• Significant experience in content strategy, brand management, creative leadership, editorial planning, or integrated marketing• Experience operating within a global, matrixed organisation• Strong expertise in content development, campaign planning, brand storytelling, and creative direction• Ability to translate commercial objectives and customer insights into content and messaging strategies• Experience managing multiple senior stakeholders across marketing, sales, product, and leadership• Understanding of content governance, brand management, tone of voice, taxonomy, and quality assurance• Data-driven mindset with use of insights and metrics to improve impact• Excellent communication and influencing skills with fluent business EnglishRequisitos principales• Health insurance• Flexible remuneration options• Flexible working arrangements• Hybrid working model• Career development opportunities

📌 Manager, Content & Creative Services (Madrid)
🏢 Dormakaba
📍 Madrid