We’re looking for a senior, data-driven Business Analyst to join our Analytics & Data team. We call it Business Analyst, but it’s more than that: part product analyst, part data analyst, with a real slice of data science. You’ll play a key role in turning data into insights that drive product, marketing, and business decisions.
If you’re fluent in SQL, love solving business problems with data and want to own your projects end to end, this role is for you. A product-oriented mindset is essential - and experience in mobile apps or gaming is a strong plus.
Analyze user behavior, product usage, and business performance to provide actionable insights, and own the complex analyses behind our engagement features.
Build dashboards and reports for cross-functional teams using SQL, spreadsheets, and BI tools.
Work closely with product, marketing, and engineering to design and measure experiments, supporting our data scientist in scaling A/B testing across the company.
Take on unique projects, like the matchmaking model behind our user leagues.
Define and track key metrics (KPIs) and review event tracking with product owners, building a data-informed culture across teams.
Contribute to data hygiene, standardization, and documentation.
Help maintain and improve data accessibility across teams (via views, tables, documentation).
Use AI tools every day (Claude, MCP and our data skills)



to work faster and automate recurring work.
5+ years as a Business Analyst, Product/Data Analyst or similar, ideally in consumer apps.
~ Excellent SQL and comfort working with large datasets.
~ Solid experimentation skills: you know how to design an A/B test, size it, read it and spot when it’s lying.
~ Strong product analytics: funnels, cohorts, retention and business KPIs.
~ Real ownership: you can lead a project end to end, ask others for what you need, prioritize by impact and ship without chasing perfection.
~ The ability to turn complex analyses into clear stories and recommendations.
~ Comfort with variety: one day an LTV model, the next an event review.
~ Fluent English.

Python.
Experience in mobile apps, mobile gaming or LiveOps, or marketplaces.
Mixpanel, Metabase, Firebase, BigQuery or similar tools.
WHAT’S IN IT FOR YOU
~ Ownership from day one: you’ll lead projects, not wait for tickets.
~ Hybrid working culture with international flexibility.
~4 extra Macadam holiday days.
~ We don't just talk about change, we walk it. Make it happen : take ownership, drive outcomes that matter.
Trust the data : decide clearly, act confidently, measure what counts.
Check out our website, Linkedin, Notion and Instagram page.

📌 Business Analyst con Inglés (Barcelona)
🏢 MACADAM
📍 Barcelona