We help people discover the magic of the perfect tutor, craft a personalised learning journey, and stay motivated to keep growing. Our approach is human-led, tech-enabled - and it's creating real impact.
We've just reached unicorn status with a $150M Series D, accelerating our vision to transform education through human-led, AI-enhanced learning. As a category-defining company, we're shaping what the future of learning looks like at general scale.
Every Preply lesson sparks change, fuels ambition, and drives progress that matters. Joining Preply means helping define the future of education at global scale, and building something that truly matters for millions of people, every day.
Reporting to the Director of External Communications, you'll play a pivotal role in shaping how Preply shows up to the world as an employer.
You'll be the strategic bridge between our company narrative and the talent market, ensuring that what we say externally reflects who we truly are internally. Not just creating content, but building a cohesive employer story that connects executive voice, brand positioning, and long-term reputation.
From flagship storytelling initiatives to leadership thought pieces and high-impact brand moments, you'll embed clarity, ambition, and consistency into every external touchpoint. You'll ensure that our employer presence is not fragmented or reactive, but intentional, differentiated, and rooted in our broader brand strategy.
You'll own initiatives that shape how global talent perceives Preply, strengthening our credibility, visibility, and emotional resonance in priority markets. By elevating the quality and consistency of our employer narrative,
you'll help position Preply as a destination for ambitious people who want to build meaningful careers.
If you're excited by the intersection of storytelling, strategy, and long-term brand building, and want to shape how an ambitious global company earns attention and trust in the talent market, this is where you'll make a real impact.
We're looking for an experienced External Employer Branding Manager to shape and elevate how we show up to the world as an employer.
This is a brand-first role. This is not a hiring operations or recruitment performance role. Instead, you will focus on narrative, executive voice, content excellence, and long-term brand presence — ensuring that everything we communicate externally reflects who we are and where we're going.
You bring 8+ years of experience in brand, storytelling, communications, or employer branding, with a proven track record of building high-quality, scalable content strategies.
Employer Brand Narrative & Positioning
Define and evolve our external employer brand narrative, aligned with the broader company brand and strategy
Partner with executive leadership to craft and amplify their voice externally
Strategic Storytelling & Content Creation
Lead the creation of high-impact employer brand content across formats: video, written, social, long-form, presentations
Ensure excellence in tone, messaging, and visual quality
Develop flagship content initiatives that strengthen credibility in priority talent markets
Brand Systems & Enablement
Build scalable templates, messaging frameworks, and toolkits that Talent Acquisition can leverage
Set clear brand standards and guardrails for employer-facing materials
Act as the quality gatekeeper for external employer brand expression
Ensure alignment between corporate brand and employer brand storytelling
This role does not own hiring engine performance, recruitment funnels, event execution, employee advocacy program operations, pipeline growth, or channel performance metrics.
You will collaborate closely with the Hiring Engine / Talent Acquisition lead, who owns hiring outcomes and recruitment strategy. Your role is to ensure those initiatives are rooted in a strong, differentiated, and consistent brand narrative.
8+ years of experience in employer branding, external communications
High standards for content quality and brand consistency
Experience collaborating with Brand, Marketing, and Talent teams and across the org for specific initiatives.
Advanced English level (C2) required.
To create an outstanding customer experience, we focus on simplicity, smoothness, and enjoyment, continually perfecting it as every detail matters.
We proactively seek growth opportunities and believe today's best performance becomes tomorrow's starting point. Raise the bar
- We raise our performance standards continuously, alongside each new hire and promotion. We value open and candid communication, even when we don't fully agree. We believe that the presence of different opinions and viewpoints is a key ingredient for our success as a multicultural Ed-Tech company.
📌 Brands Talent Acquisition Executive (Laza)
🏢 Preply
📍 Laza