Experteer Overview In this role you will lead the product marketing for Vodafone Business Connectivity and Unified Communications portfolios, shaping strategy and messaging to drive growth.

You will manage a portfolio marketing team and partner with local teams to deliver plans aligned with business goals.

You will translate product capabilities into compelling buyer-focused content and insights-driven positioning.

You will work across product, sales and partners to accelerate revenues and strengthen our market stance.

This is a high-impact opportunity to influence multi-portfolio storytelling in a integral telco context.

Compensaciones / Beneficios • Serve as the lead point-of-contact for Connectivity u**** Unified Communications portfolio marketing, including managed services • Lead and develop a high-performing product marketing team • Partner with Portfolio Leads and Local Marketing to deliver annual portfolio marketing plans • Define and maintain product/service positioning aligned with brand • Create clear, credible messaging based on deep product understanding • Oversee buyer-enabled content across the buyer's journey (presentations, datasheets, whitepapers, case studies, video, web)



• Conduct market research and competitive analysis to inform positioning and strategy • Manage local market portfolio marketing relationships and cross-portfolio messaging • Act as SME on Connectivity/UC for internal stakeholders (global and in-country teams) • Collaborate with Product, Sales, Marketing to design customer-responsive offerings • Grow relationships with technology partners (Arista, Cisco, Fortinet, Microsoft, RingCentral) • Represent the team at Leadership, Partner, Local Marketing and Portfolio meetings • Establish team processes for budget management and reporting Responsabilidades • Significant B2B product marketing experience focused on Connectivity and/or Unified Communications • Track record in developing positioning and messaging for Connectivity/UC, including managed services • Experience producing buyer-led content to accelerate revenues across complex buying journeys • Deep understanding of Connectivity/UC market landscape • Knowledge of customer needs across diverse segments and verticals • Experience managing complex budgets (CAPEX, OPEX, Partner MDF) • Ability to balance vision with tactical execution • Strong people leadership, stakeholder management and influence in a matrix organisation • Passion for coaching a direct team with proven examples • Ability to build strong professional relationships at all levels • Excellent writing skills to translate complex technical concepts into clear communications Requisitos principales •

📌 Senior Portfolio Marketing Manager (Madrid)
🏢 Vodafone
📍 Madrid