Sales Manager Central and Eastern Europe: Calf Solutions in CEE Do you know the dairy industry, understand farmers and know how to turn market opportunities into business?

Holm & Laue is looking for a Regional Sales Manager Central and Eastern Europe (CEE) to grow our business and strengthen our network of local distribution partners.We are looking for an entrepreneurial sales professional who understands the diversity of Central and Eastern European dairy markets, builds strong local partnerships and turns market potential into measurable sales success.

About Holm & Laue Holm & Laue is a German specialist in modern calf feeding and management solutions. Our technologies help dairy farms around the world raise healthy calves while improving efficiency and daily workflows.We work with local distribution partners across international markets and aim to further strengthen our presence in Central and Eastern Europe. Our approach combines innovative German technology with local market knowledge, practical solutions and long-term customer relationships.

Your Role As Sales Manager in Central and Eastern Europe, you will be responsible for developing sales and strengthening our dealer network across the region.You will work closely with our existing distribution partners, professional dairy farms and other key players in the dairy industry.

Your focus will be on supporting and challenging our partners, developing opportunities in established and emerging dairy markets, and converting customer interest into sustainable business.

Your Responsibilities

Develop our distributors: Work closely with existing dealers to strengthen their sales performance. Establish joint business plans, identify opportunities and actively support the implementation of agreed sales activities.

Create new business: Proactively identify potential customers, dairy farm investments, expansion projects and relevant decision-makers. Turn market intelligence into concrete sales opportunities.





Support sales in the field: Visit dairy farms together with our local partners, understand customer requirements and demonstrate how Holm & Laue solutions can improve calf-rearing processes, efficiency and animal welfare.

Strengthen our dealer network: Identify and develop additional distribution partners where market coverage or sales potential can be improved.

Train and enable partners: Support distributors with product knowledge, practical demonstrations, customer consultations and sales training to help them sell Holm & Laue solutions independently and successfully.

Build strong relationships: Establish long-term relationships with dealers, farmers, farm managers, agricultural consultants, investors and other decision-makers.

Drive measurable growth: Work with our partners to define sales priorities, develop a qualified project pipeline and monitor progress against agreed objectives.

Represent Holm & Laue: Represent our company at agricultural exhibitions, dealer meetings, customer visits and industry events throughout Central and Eastern Europe.

What We Offer

An international sales role with a high level of responsibility

The opportunity to actively develop and shape our business across Central and Eastern Europe

Innovative and established solutions for professional dairy farms

An existing international dealer network

Strong support from our experienced team in Germany and our international colleagues - one great team!

A high degree of independence and the opportunity to implement your own ideas for market and partner development





Your Profile We are looking for a sales-driven person who understands agriculture and knows how to develop business.

Ideally, you bring:

Experience in agribusiness, preferably dairy farming, calf rearing, animal nutrition or dairy equipment

Proven experience in B2B sales, dealer management or business development, ideally in Central and Eastern European agricultural markets

A good understanding of regional dairy farm structures, investment decisions and the challenges faced by professional milk producers

A strong commercial mindset and the ability to identify sales opportunities

Confidence in working with farmers, dealers and key decision-makers

Very good English communication skills; proficiency in at least one relevant CEE language, such as Polish, is a strong advantage

Willingness to travel regularly throughout Central and Eastern Europe, including visits to farms, distributors and industry events

Location: Ideally based in Central or Eastern Europe, with convenient access to the region's key dairy markets and international travel connections.

Your Start with Us We want you to succeed from day one. To ensure a smooth and successful start, you will participate in a comprehensive onboarding program at our headquarters in Germany.

During your first months, you will gain in-depth knowledge of our products, technologies and solutions while getting to know the people, values and passion that drive Holm & Laue every day.

Through hands-on product training, practical farm visits and close collaboration with our experienced team, you will be prepared to support distributors, develop customer relationships and drive business growth across CEE.

Do you know the Central and Eastern European dairy industry? Do you enjoy building strong partnerships and turning opportunities into real business? Then we would like to hear from you.

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📌 Sales Manager Central and Eastern Europe: Calf Solutions (Cee)
🏢 Holm & Laue
📍 Cee