As you contemplate your future you might be asking yourself Whats the next step? Start your journey with usWere seeking an experienced Senior UX Researcher to join our UX Research team in Barcelona hybrid We are looking for a Senior User Researcher to become the dedicated research and intelligence partner for Prime the heart of e Dreams ODIGEOs business You will connect evidence from across flights hotels rail ancillaries payments Customer Experience and international markets to create an integrated understanding of the Prime member journey You will identify the strategic knowledge gaps that matter most lead highvalue mixedmethods research and advise Product Directors and executive leaders on opportunities to improve acquisition engagement crossproduct adoption retention revenue and member experienceIf you’re ready to soar were ready to take you thereWhy e Dreams ODIGEOWere the worlds leading travel subscription platform We pioneered Prime the first and worlds leading travel subscription programme since launching in 2017 Millions of Prime members every year across multiple markets5 brands: e Dreams GO Voyages Opodo Travellink and the metasearch engine LiligoThis entire Prime experience is powered by a proprietary industryleading AI platform that delivers a smarter hyperpersonalised service and comprehensive travel experience globally to its membersDiversity is our strength thats why our e DOers are coming from different nationalities from all continents 99 permanent contractsPrime members are subscribed to general travel gaining access to a comprehensive multiproduct offering for all their travel needsincluding hotels rail flights dynamic packages and car rental among others compounded by industryleading flexibility features and exclusive memberonly benefits What you will do:The Roles Key Responsibilities and TasksAs an e DOer you will have clear objectives great challenges and a clear overview of how your work contributes to the global company project and its customers As a Senior UX Researcher in the UX Research team you will be in charge of:CORE: Prime Research and IntelligenceResearch and IntelligenceManage the strategic research roadmap across the Prime lifecycle acquisition onboarding engagement adoption retentionPrioritize key research to guide Prime strategy growth revenue and experienceExecute endtoend generative evaluative and mixedmethods researchSynthesize user feedback behavioral data and research into actionable insightsMaintain an Evidence and Opportunity portfolio with source traceability and action itemsLink researchbacked decisions to execution and measurable resultsCross Functional Program ManagementCoordinate Prime research demand and crossfunctional dependencies across teamsConnect research across products to map the endtoend Prime journey and remove silosBalance competing priorities for research resources participants and CRM capacityEstablish delivery plans key decisions risks and escalations for complex research initiativesSupport crossproduct research directly shaping Prime strategy and member experienceExecutive Level Stakeholder ManagementAdvise Prime Product Directors and executives with actionable research insightsSummarize evidence into clear recommendations tradeoffs and risk assessmentsRegularly share insights knowledge gaps and research priorities with leadersIdentify research gaps early to derisk key product investmentsTransparently report research limitations and confidence levelsGuide roadmaps using objective evidencebased dataResearch OperationsInternal Member Participant Recruitment ManagementLead teamwide CRM participant recruitment as the primary ownerManage recruitment workflows including prioritization targeting scheduling incentives and CRM QAMaintain a central roadmap calendar and contact records for crossteam outreachEnforce contact frequency fatigue privacy consent and sample quality controlsAlign crossteam recruitment to eliminate duplicate outreach and scheduling conflictsMonitor campaign metrics and membercontact risks to improve the CRM operating modelResearch Operations InfrastructureBuild scalable research infrastructure including RACIs SOPs intake and templatesSet research planning participant management evidence traceability and quality standardsTrack operations metrics to remove bottlenecks and increase speed reliability and outputPartner with UR leadership and UXD Ops to define operational ownershipDevelop business cases for dedicated Research Operations capacityAI Transformation and OperationsScale responsible AI workflows from planning to impact trackingPrioritize AI use cases that clear bottlenecks and improve accessibilitySet validation privacy traceability and quality controlsPilot and scale AI workflows based on quality and output impactDrive adoption with guidelines while keeping researchers accountableWhat you need to succeed:Good to haveBring your unique perspective speak up and offer disruptive solutions Youll have the opportunity to learn and grow while making a real impact on our team Heres what you need to succeed:Essential experience5years of UXbehavioral research experience in digital products ecommerce Saa S or subscriptionsProven leadership in strategic research influencing product roadmaps and business decisionsStrong mixedmethods expertise across qualitative and quantitative researchSkill in synthesizing multisource evidence into actionable recommendationsAbility to advise and influence Product Directors and executive stakeholdersExperience with recruitment customer panels and scalable research operationsStrong systems thinking to build governance workflows and measurable operational controlsCrossfunctional collaboration with Product Design Data CRM Legal and Privacy teamsApplied experience using AI in research workflows with strong evidence quality and privacy judgmentExcellent written and verbal English communication skillsValuable additional experienceAdvanced survey design experimentation or statistical analysis R Python SPSS SQL ExcelUX lab experience in experimental research eyetracking or biometricsMembership subscription loyalty retention or LTV researchTravel international ecommerce or multiproduct user journey experienceFamiliarity with research repositories taxonomies or AI knowledge systemsCoordinating recruitment via CRM or owned customer channelsSetting participantcontact fatigue or sampling policiesCrosscountry multilanguage or crosscultural research experienceFluency in Spanish German French or Italian English is standardPreferred QualificationsExperience with Applied AI Tools: Demonstrated comfort using practical AI tools such as Gemini or other AIpowered assistantsExperimentation Mindset: Curiosity and eagerness to explore experiment with and integrate emerging AIdriven solutions into workflowsAIEnhanced Problem Solving: Ability to effectively leverage AI tools to streamline processes and enhance productivityAdaptability and Learning Agility: Enthusiastic about continuously learning and quickly adapting to new AI features and capabilitiesWhats in it for you?The best talent deserves the best benefitsA rewarding Compensation package Prime Plus membership competitive salary and benefits package including flexible benefits performancebased bonuses birthday day off discounts and partnerships relocation support and premium equipment with rolebased selection options and device ownership through our equipment lifecycle program when it reaches its refresh cycleContinuous learning to fuel your growth and explore new horizons Learn and grow with free Coursera access soft skills workshops tech training leadership development and more Plus enjoy a great onboarding programGrow opportunities to empower your career and unleash your potential Personalised career paths and the e VOLVE Program will help you discover grow and thrive Internal mobility opportunities let you pursue horizontal career changes and promotionsYour Wellbeing is our priority Embrace Freedom and Flexibility At e DO we value flexibility employee care and transparency We offer a hybrid homeoffice model focused on outcomes Youll be able to find the right workpersonal life balance that suits you bestWork hard party hard We believe in having fun and connecting with colleagues Join e DO for afterwork events padel tournaments parties and more Create communities based on your passions like sports and music Come to work as you are with no dress code and enjoy free fruit coffee and tea at our officesEnjoy a dynamic and healthy environment Be innovative take risks and share your ideas Our diverse and openminded teams support high performance learning and growth Youll work in an Agile mindset environment with recognition at our coreWanna take a peek into what its like to work at e DO?We are an equalopportunity employer and value diversity at our company We do not discriminate based on race religion colour national origin gender sexual orientation age marital status or disability status Our people are the key to our success Each one of them is unique in their own way and respect for their uniqueness is and will always be a passion and motivation Dont meet every requirement? If youre excited about this role but do not feel your experience aligns perfectly with all the requirements we strongly encourage you to apply neverthelessLIJM1LIHybrid#J-18808-Ljbffr

📌 Lead Ux Researcher, Ai-Driven Product Strategy (Madrid)
🏢 E Dreams ODIGEO
📍 Madrid