OverviewIn this role you will define and drive Vueling's three-year commercial strategy and annual roadmap, aligning Sales, Distribution, Revenue Management, Digital, Marketing and Customer Experience to deliver sustainable revenue growth.

You translate long-term objectives into actionable initiatives, lead cross-functional projects, and rely on data-driven insights and AI-enabled methods to improve performance.

You will present recommendations to senior leadership and shape commercial outcomes in a dynamic aviation context.

ResponsabilidadesDefine and maintain the three-year Commercial Strategy and annual roadmap across B2C and B2B

Translate corporate objectives into strategic initiatives and measurable commercial targets

Coordinate initiatives across Revenue Management, Digital, Sales & Distribution, Marketing, Loyalty, Product and Customer Experience

Lead cross-functional strategic projects including product launches and channel development

Conduct market analysis, customer research and competitive benchmarking

Develop business cases and financial models to support decision-making

Establish governance frameworks and prioritisation processes for initiatives

Monitor initiatives, track KPIs and provide performance updates to leadership

Collaborate with Finance,



Network Planning and other functions to ensure alignment

Manage relationships with external stakeholders and partners

Identify and support new business models, partnerships and revenue opportunities

Prepare and present executive-level recommendations to Commercial Leadership and Management Committee

Requisitos principales5 to 8 years of experience in Commercial Strategy or related analytical roles

Proven experience leading cross-functional initiatives

Experience using AI tools and methodologies to improve processes and performance

Strong track record in business cases and executive recommendations

Experience influencing stakeholders in matrix organizations

Ability to translate strategy into actionable roadmaps and execution plans

Structured problem solving for complex business challenges

Experience in aviation, travel, e-commerce, digital or consulting environments is a plus

Cross-functional leadership

Strategic thinking and storytelling

Executive communication (English and Spanish)

Advanced Excel for modelling

Advanced PowerPoint for presentations

Knowledge of data visualization and BI tools (desirable)

📌 Senior Commercial Strategy Manager (Barcelona)
🏢 Vueling Airlines
📍 Barcelona