07 nov
|
Publicis Groupe
|
Madrid
07 nov
Publicis Groupe
Madrid
Company description
Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo Burnett, Publicis Health), media (Zenith, Starcom, Spark and Performics), and areas of transversal knowledge.
Publicis Groupe links Creativity, Technology and Data offering a value proposition that effectively connects brand and consumer.
Overview
We are looking for an Audiovisual Solutions Manager to join our team and contribute to the development of the next generation of audiovisual solutions for our clients.
The audiovisual ecosystem is evolving rapidly. Linear TV now coexists with Connected TV, digital video, new data capabilities, technology, content and increasingly sophisticated forms of activation and measurement.
Our ambition is to turn these possibilities into innovative, integrated and effective solutions that help our clients grow.
This role will combine a strong knowledge of the audiovisual market with a commercial, strategic and solution-oriented mindset. You will work closely with clients, agencies, media partners and internal capabilities to identify opportunities, develop solutions and bring the best of the audiovisual ecosystem into our clients' strategies.
We are looking for someone who is not only comfortable managing today's audiovisual landscape, but is also curious and proactive about what comes next.
Responsibilities
Develop innovative audiovisual solutions
- Identify new opportunities across the audiovisual ecosystem and translate them into tangible solutions for our clients.
- Combine different capabilities across TV, CTV, digital video, data, technology and content to build integrated audiovisual propositions.
- Contribute to the development and evolution of our audiovisual products and solutions, from initial concept through to client implementation.
- Explore new partners, technologies, formats and capabilities that can add value to our clients.
- Challenge established ways of working and continuously look for smarter and more effective ways to plan, activate and measure audiovisual investment.
Drive client value and business opportunities
- Understand clients' business and communication challenges and translate them into audiovisual opportunities and solutions.
- Play an active role in client conversations, presentations, pitches and strategic projects.
- Collaborate with agency teams to identify opportunities where audiovisual innovation can generate additional value.
- Explain complex audiovisual capabilities in a simple, compelling and commercially relevant way.
- Contribute to the growth of our audiovisual offering by identifying opportunities and turning ideas into propositions that can be activated with clients.
Connect the audiovisual ecosystem
- Maintain a deep understanding of the evolving audiovisual market,
including broadcasters, streaming and CTV environments, digital video, data, technology and content partners.
- Build strong relationships with media owners and strategic partners to understand their capabilities and identify new opportunities.
- Connect external market innovation with internal expertise to create differentiated audiovisual solutions.
- Work collaboratively with planning, trading, strategy, data, content and other specialist teams.
Bring strong audiovisual and trading expertise
- Contribute to TV and CTV negotiations and investment strategies.
- Analyse audiovisual plans and identify opportunities to improve efficiency and effectiveness.
- Monitor market dynamics, costs, audiences and investment trends to support strategic and commercial decisions.
- Ensure that media opportunities and negotiated conditions are transformed into meaningful advantages for our clients.
Qualifications
We are looking for someone with broad audiovisual expertise and a strong commercial mindset, but personality and attitude will be equally important.
The adecuado candidate will have:
- Strong knowledge of the audiovisual ecosystem, including TV, CTV and digital video.
- Experience in media, planning, buying, trading, strategy, business development or related areas.
- Strong client-facing and communication skills.
- A commercial mindset and the ability to identify and develop business opportunities.
- The ability to connect different capabilities and transform them into clear client solutions.
- Strong analytical skills and confidence working with media, audience and investment data.
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📌 Audiovisual Strategy Manager (Madrid)
🏢 Publicis Groupe
📍 Madrid