OverviewAs CRM Marketing Manager at OLX, you will design and drive data?driven, cross-channel CRM campaigns to boost acquisition, activation and retention across OLX brands and markets. You'll test, measure business impact, and iteratively improve consent, data quality, and personalization at scale. Training and conference budget Health insurance (Cigna) Hybrid work ResponsabilidadesDeliver CRM messages and campaigns across email, push, and in-product channels for the designated category Design, launch and optimize automated lifecycle journeys for buyers, sellers, and professional users Grow the category's consented addressable base and address data-quality gaps for the CRM function head Design, run and interpret tests (in-channel and incrementality), scale proven solutions across markets Set weekly priorities with the Strategy,



Planning and Operations Lead and report outcomes Propose motions for a reusable CRM library and define requirements for new CRM channels with the MarTech team Requisitos principales4 to 6 years in marketing with hands-on CRM, lifecycle, engagement or retention experience in a digital platform or marketplace Build and run automated journeys in a CRM or marketing automation platform across email, push and in-product Data-driven: design tests, analyze results and explain business impact Use AI in day-to-day CRM work (copy drafting, segmentation, personalization, analysis speed) Fluent business English; data-driven marketing automation lifecycle management

📌 Crm Marketing Manager - Olx Group (Barcelona)
🏢 Olx Group
📍 Barcelona