Role Overview

GWM is a globally recognized automotive group, offering a comprehensive range of electric, hybrid, and advanced-technology vehicles, and a clear ambition in Spain: to be a trusted, reference partner for customers and dealers. We are looking for an experienced aftersales leader to head our Technical Support, Warranty and Training functions and to act as the principal technical representative for Spain.

In this strategic leadership role, you will drive technical excellence and high service standards across a growing dealer network, develop the capabilities of dealers and technicians, and work closely with GWM HQ and our European teams to enhance and localise aftersales processes in line with GWM's European and integral standards.

Key Responsibilities

1. Leadership of Technical Support, Warranty and Training

- Lead, coach and develop a team of Technical Support, Warranty and Training Specialists; set objectives and review performance against aftersales KPIs.
- Define clear roles, back-up cover and ways of working across the three functions.
- Develop and optimise local aftersales processes and documentation within the framework of GWM's Global Dealer After-Sales Service Operation Manual.

2. Technical leadership and dealer support

- Lead the dealer technical support model: hotline, technical assistance requests and on-site expert support.
- Act as the principal technical representative and senior technical reference in Spain across connected-vehicle technologies.
- Partner with HQ technical and quality teams, sharing structured, data-driven field insights that support continuous product and service improvement.




- Work with Customer Experience to support the resolution of exceptional customer cases.
- Support dealer workshops in maximising the effective use of GWM diagnostic equipment, special tools, and repair procedures.
- Approve the localisation and release of Technical Service Bulletins and service communications.

3. Warranty

- Apply and manage the warranty policy and warranty labour rate scheme agreed with HQ.
- Oversee claim processing and set clear validation standards for labour times and parts.
- Analyse warranty data and trends to drive efficiency, accuracy and continuous improvement.
- Lead technical and warranty reviews with dealers and support them in implementing improvement actions.
- Manage goodwill within the approved budget and governance.
- Turn warranty data into actionable quality insights for HQ.

4. Training strategy and network development

- Deploy GWM's technical training strategy in Spain: new models, EV/high-voltage safety, ADAS and diagnostic systems.
- Lead the technician certification path, ensuring every workshop is fully qualified for each model.
- Manage training partners and in the future the GWM training center: curriculum, quality, budget and KPIs.
- Plan new-model readiness training together with Product, Parts and the network calendar.




- Measure training effectiveness and its impact on service quality and technical performance.
- In a later phase, extend the training scope to sales and retail training, in collaboration with the commercial team.

5. Recalls and service campaigns

- Coordinate service campaigns and recalls: dealer communication, execution, completion tracking and reporting to HQ and Spanish authorities.

6. Collaboration with HQ, European teams and stakeholders

- Represent Spain in HQ and European technical, quality and warranty forums with clear, data-backed reporting.
- Work closely with Parts, Customer Experience and Operations & Network, and present at dealer aftersales round tables.

Profile

- 10+ years in automotive aftersales, including at least 5 years leading technical support, warranty or technical training teams at an OEM or importer.
- Deep knowledge of modern vehicle technology: EV and high-voltage systems, HEV, ADAS, electronics and connected services.
- Proven warranty management experience: policy, claim validation, cost analysis and dealer reviews.
- Track record developing dealer network capability and managing training partners against KPIs and budgets.
- Experience with a brand or new-model introduction is a strong advantage.
- Engineering degree (automotive, mechanical or electrical) preferred.
- Structured, data-driven leader with a passion for continuous improvement and operational performance.
- Confident communicator with HQ, dealer principals and workshop technicians alike.
- Experience working with Asian OEM headquarters is an advantage.

Languages

- Spanish: native or bilingual.
- English: fluent, written and spoken (daily work with HQ).

📌 Manager Technical, Warranty & Training – Aftersales (Alcobendas)
🏢 GWM España
📍 Alcobendas