OverviewIn this role you will lead data-driven performance marketing efforts across regions, partnering with marketers, data engineers, and data scientists to uncover growth opportunities and optimize campaigns.

You will own high-impact regional campaigns (Africa, EE, Balkans, or SWE), collaborating across channels to drive acquisition, activation, reactivation, and re-engagement.

You'll champion continuous optimization through A/B testing and rigorous performance analysis while sharing best practices to elevate the team.

This is a hands-on, fast-paced role with a strong impact on growth and efficiency.

Compensaciones / BeneficiosEquity plan

Private health insurance

Glovo credit

Discounts on transport, food, and kindergarten

Discounted gym memberships

Extra time off and flexibility to work from home

ResponsabilidadesLead 360-scale regional campaigns across multiple channels (Google Ads, ASA, Paid Social, SEM, programmatic)

Drive acquisition, activation, reactivation, and re-engagement through paid campaigns





Own performance targets and deliver on key metrics to grow the business

Collaborate cross-functionally with design, local marketing, BI, and Martech teams

Conduct A/B tests and performance analyses to maximize efficiency

Share insights and best practices to uplift team performance

Requisitos principales3-5+ years in performance marketing

Proven ability to scale campaigns and optimize ROAS

Strong understanding of measurement, attribution, and incrementality

Analytical mindset with data-to-insights capability

Experience managing large-scale campaigns and stakeholder collaboration

Fluency in English (additional languages a plus)

Proficiency with marketing analytics tools (Google Data Studio, Tableau, Excel, Google Ads Editor, Adjust, Branch, Appsflyer)

Analytical mindset

Proactive problem-solving

Strong communication

Google Ads (UAC, Paid Search)

Apple Search Ads

Google Data Studio

📌 User Acquisition Specialist - Barcelona
🏢 Glovo
📍 Barcelona