06 nov
|
Puig
|
Barcelona
Create AlertPuig is a major player in the worldwide fashion and beauty industry. We have a wide portfolio of well-known luxury brands across fashion, fragrance, makeup, skincare, and wellness. Founded more than 100 years ago, Puig is a family-owned company with a long-term commitment to our brands and stakeholders. Puig is seeking a highly experienced and visionary Global Head of Media Data to build and lead a best-in-class media data capability across Paid, Owned, and Earned ecosystems with our CRM, Consumer and Media Data &
• Insight Team (Consumer &
• AI Accelerator Office team), supporting our portfolio of brands across all markets. This role is critical to transforming media data into a core business driver, enabling: Advanced performance measurement Scalable AI and data use cases The Head of Media Data will act as a central pillar between Business, Data and Tech, ensuring that media data is structured, reliable, and fully activated to deliver measurable impact.Global Paid Media Data Manager Global Social Data Data Manager Global Media Data Product Manager Global Media Tracking Manager Media analytics Data governance & tracking Data products Define and lead the global Media Data strategy and roadmap Position media data as a strategic asset supporting business growth and transformation Advanced Measurement &
• Performance Excellence: Lead end-to-end media measurement strategy, including:Brand & performance measurement optimize media investments support budget allocation decisions Drive the evolution towards holistic, cross-channel performance measurement Media Data Ecosystem, Governance &
• Tracking Define and enforce general media data standards, including:tracking frameworks (tagging, pixels, taxonomy) data models across Paid / Owned / Earned Ensure data quality, consistency, and scalability across all markets and platforms Partner with Tech and Data Governance teams to build a robust, future-proof ecosystem Data Products &
• Scalable Activation Define roadmap, use cases, and prioritization based on business value Ensure delivery of self-serve, high-quality analytics assets Drive adoption of data solutions across brands and markets Insight Generation &
• Business Impact Transform complex analyses into clear, actionable business recommendations Build strong narratives linking:media performance business outcomes Act as a trusted partner for senior stakeholders on media investment decisions Act as the key interface between Business, Media, Tech, Data, and external partners Global &
• Local Marketing teams Media agencies Data &
• Tech teams Align stakeholders around a shared measurement and data vision Build and lead a high-performing team of media data experts data product mindset business translation of insights 12+ years in media analytics, data,
or digital performance roles Experience leading teams and building data capabilities at scale Deep understanding of:Paid / Owned / Earned media ecosystems (Camphouse, Supermetrics, Meltwater, Lefty...) Media tracking & data collection (GA4, tagging, etc.) SQL / data environments (Big Query) Data visualization tools (Tableau, Power BI, Looker) Data products and data lifecycle (from ingestion to activation) Strategic thinker with strong business knowledge Ability to translate complex data into impact for business stakeholders High capability to manage multiple projects and stakeholders simultaneously Strong collaboration mindset across business and tech teams Business-driven and impact-oriented Data expert with strong pragmatism A range of learning and development opportunities An international company with plenty of opportunities to grow Puig is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status, or any other characteristic protected by law. We believe that creating an inclusive environment in which you feel welcomed, valued, engaged, and empowered strengthens our business and fosters a culture where we are inspired to work hard, challenge ourselves, and be innovative in our thinking. Additionally, we believe that the diversity of our employees makes us a stronger company and better able to serve our customers around the world.
📌 Global Head Of Media Data & Ai Strategy (Barcelona)
🏢 Puig
📍 Barcelona