OverviewIn this role you amplify ALOHAS across integral media by cultivating editor, influencer, and celebrity relationships and by leading end-to-end PR events.

You'll collaborate with Brand, Marketing, Digital and Retail to align launches with campaigns, while tracking results to inform strategy.

The position combines hands-on pitching, hosting, and measuring impact in a fast-paced, sustainability-driven start-up environment.

You will shape conversations and secure meaningful coverage that grows brand awareness.

Compensaciones / BeneficiosCulture of Freedom, Responsibility & Trust

Flexible Working Hours

Hybrid Work Model

Summer Hours

Mental Health Support

Two paid disconnect days per year

ResponsabilidadesBuild and nurture relationships with editors, stylists, influencers and celebrities to maximise coverage across key markets

Plan and run PR events end to end (press days, launches, store visits, activations) including concept, guest list, logistics and follow-up

Develop and execute influencer and community marketing strategies that support brand initiatives





Manage gifting and seeding logistics to optimize impact and reciprocity

Secure new media opportunities in print and digital channels and convert launches into compelling stories

Identify and track industry trends to keep ALOHAS in relevant conversations

Measure and report coverage, reach, EMV, and action-based results to guide next steps using specified tools

Collaborate with Brand, Marketing, Digital and Retail to plug PR into launches and openings

Requisitos principales3–5 years of hands-on PR experience in fashion, luxury, beauty or lifestyle (brand-side or agency)

Existing network of press and/or influencer contacts with growth potential

Experience in organizing and hosting events

Experience with US, France and UK markets is a plus

Data-minded approach to quantify placements and outcomes

Ability to manage multiple launches, events and shipments simultaneously

Creativity, energy and strong taste in how ALOHAS presents itself creativity energy taste

Kolsquare

Muck Rack media analytics

📌 Pr Specialist - Alohas (Barcelona)
🏢 ALOHAS
📍 Barcelona