Based in Madrid within EMG's established Pricing Centre of Expertise, the B2C Pricing Manager is a leadership role operating at the intersection of strategy and execution for the Iberia Cluster, the Manager leads a dedicated team to implement dynamic, seasonal pricing models and policies that fully optimize capacity and maximize leisure revenue. By closely monitoring daily market performance, analyzing competitor behavior across channels, this role bridges the gap between RCM and cross-functional execution alongside Sales and Finance to directly drive the region's profitability and market competitiveness.

Team management: recruiting, training, setting clear goals and expectations, encouraging collaboration, providing feedback in a constructive way, managing time, conducting team meetings, developing the team ensuring cohesion, empowering their work, and managing conflict effectively. Strategy execution by country and location, with a daily monitoring and updating to achieve the target. Implement and assess actions to maximise revenue, combining knowledge of current business performance, market position and demand, resource availability and business channel mix.

Analysis of competitor behaviour, by segment, location, type of car,



channel mix and point of sale. Participation in transversal RCM projects. Enhance or create new reporting tools to follow-up trading performance is a global mobility player, with 75 years of mobility services expertise and a leading position in Europe. "We offer to individuals and businesses a wide range of car and van rental services, be it for a few hours, a few days, a week, a month or more, on-demand or on subscription, relying on a fleet of more than * vehicles, equipped with the latest engines including an increasing share of electric vehicles.

Our brands address differentiated needs, use cases and expectations: Europcar® - a integral leader of car rental and light commercial vehicle rental, with a premium positioning, Goldcar® - a frontrunner at providing low-cost car rental services in Europe, and Fox-Rent-A-Car®, one of the main players in the car rental market in the US, with a "value for money" positioning. Customers' satisfaction is at the heart of the Group's ambition and that of our more than 8,000 employees, everywhere we deliver our mobility solutions, thanks to a strong network in over 130 countries.

📌 Pricing Specialist (Madrid)
🏢 Europcar
📍 Madrid