OverviewIn this role at SITA you will lead Brand and Design, owning the brand strategy and visual identity to represent SITA globally.

You'll manage the creative director, brand manager, and design team, aligning brand thinking with execution.

You will set the standard for brand evolution and ensure consistent, compelling output across regions and business units.

The position offers the chance to shape how SITA is perceived in a complex tech and aviation landscape.

Compensaciones / BeneficiosFlex Week: work from home up to 2 days/week

Flex-Location: up to 30 days/year remote work

Employee Wellbeing programs (EAP)

Professional Development opportunities

Diverse, inclusive environment

Competitive benefits

ResponsabilidadesDevelop the strategic brand platform (architecture, personality, verbal and visual identity) and enable general, regional, and business unit teams to use it independently

Own corporate messaging architecture and tone of voice, guiding product messaging for portfolios and business units

Direct design direction and flagship work (publications, executive presentations, films, events) and manage the creative brief process with internal teams and agencies

Own brand experience at major moments (exhibitions, demos, briefing spaces) and translate narratives into space and visuals

Oversee governance, templates, asset library,



and scale-ready review processes; direct external agencies for brand, design, and experience

Lead the brand manager, graphic designer, and video team, setting quality standards and prioritizing work

Requisitos principales10+ years in brand, design, or creative leadership with at least 3 years in a senior managerial role

Proven track record owning and evolving a B2B brand

Experience managing creative directors or senior designers with a clear point of view

Experience in a matrixed global organization and navigating competing priorities

Experience managing external agencies from briefing to delivery, ensuring brand consistency

Strong brand strategist capable of operating at strategic and detail levels

Excellent written and verbal communication; able to articulate the case for brand investment to senior leadership

Decisive, organized leadership with ability to manage timelines and budgets

Publication-ready writing skills for brand rationale, briefs, and board summaries

Resilient and collaborative leader who communicates effectively with executives, peers, and juniors collaborative leadership strong communication skills adaptability in a dynamic environment brand strategy creative direction brand governance and asset management

📌 Senior Strategic Brand Manager - Barcelona
🏢 Sita - Société Internationale De Télécommunications
📍 Barcelona