OverviewJoin FrieslandCampina Spain as a Junior Trade Marketing Executive to drive trade marketing initiatives in the Spanish market.
You will work cross-functionally with Sales, Brand, and external partners to boost product visibility, distribution, and shopper engagement.
The role focuses on executing plans, analysing performance, and optimizing campaigns to support sustainable growth.
You will engage with market data providers to uncover insights and help shape segmentation and promotional activity.
This is a hands-on opportunity to impact in-store activation and retailer collaboration in a global dairy company.
Compensaciones / Beneficiosannual bonus
Health insurance
Meal allowance
Gym discounts
Adaptable remuneration (transports, childcare)
Hybrid 50% home office
ResponsabilidadesSupport development and execution of trade marketing plans for CdH and OdH, including launches and in-store activations
Collaborate with Sales and Brand teams on promotional materials, POS displays, and shopper marketing
Monitor distribution and visibility across key accounts and regions
Assist in segmentation projects under Brand Manager
Execute promotional plans including pricing, in-store activations and digital campaigns




Track promotional investments and support ROI analysis with Revenue Growth Management and Sales
Analyze sales and promotions results to identify improvements
Share market trends, shopper insights, competitor actions, and customer performance
Coordinate with retailers and distributors to ensure brand visibility at POS
Monitor trade marketing budgets and track campaign performance via KPIs and evaluations
Coordinate with external agencies for marketing materials
Engage with data providers (Nielsen, Kantar, etc.) to gather insights
Prepare presentations, reports and recommendations for internal stakeholders
Requisitos principalesBachelor's degree in Marketing, Business Administration, Economics, or related field
2-4 years of experience in Trade Marketing, Category Management, Sales or Marketing in FMCG
Strong analytical skills and experience with market and sales data
Good understanding of retail channels, promotional planning, and shopper marketing
Advanced Excel and PowerPoint skills
Experience with Nielsen, Kantar or similar market data sources is a plus
Strong communication and organizational skills
Fluent in Spanish and English
Strong communication
Organizational skills
Analytical mindset
Advanced Excel
PowerPoint
Nielsen

📌 Trade Marketing Executive Junior (Barcelona)
🏢 FrieslandCampina
📍 Barcelona