OverviewIn this role you will define and drive Vueling's three-year commercial strategy and annual roadmap, aligning Sales, Distribution, Revenue Management, Digital, Marketing and Customer Experience to deliver sustainable revenue growth.
You translate long-term objectives into actionable initiatives, lead cross-functional projects, and rely on data-driven insights and AI-enabled methods to improve performance.
You will present recommendations to senior leadership and shape commercial outcomes in a dynamic aviation context.
ResponsabilidadesDefine and maintain the three-year Commercial Strategy and annual roadmap across B2C and B2B
Translate corporate objectives into strategic initiatives and measurable commercial targets
Coordinate initiatives across Revenue Management, Digital, Sales & Distribution, Marketing, Loyalty, Product and Customer Experience
Lead cross-functional strategic projects including product launches and channel development
Conduct market analysis, customer research and competitive benchmarking
Develop business cases and financial models to support decision-making
Establish governance frameworks and prioritisation processes for initiatives
Monitor initiatives, track KPIs and provide performance updates to leadership
Collaborate with Finance,



Network Planning and other functions to ensure alignment
Manage relationships with external stakeholders and partners
Identify and support new business models, partnerships and revenue opportunities
Prepare and present executive-level recommendations to Commercial Leadership and Management Committee
Requisitos principales5 to 8 years of experience in Commercial Strategy or related analytical roles
Proven experience leading cross-functional initiatives
Experience using AI tools and methodologies to improve processes and performance
Strong track record in business cases and executive recommendations
Experience influencing stakeholders in matrix organizations
Ability to translate strategy into actionable roadmaps and execution plans
Structured problem solving for complex business challenges
Experience in aviation, travel, e-commerce, digital or consulting environments is a plus
Cross-functional leadership
Strategic thinking and storytelling
Executive communication (English and Spanish)
Advanced Excel for modelling
Advanced PowerPoint for presentations
Knowledge of data visualization and BI tools (desirable)

📌 Commercial Strategy Manager (Barcelona)
🏢 Vueling Airlines
📍 Barcelona