Influencer Marketing Lead (Zaragoza)

Influencer Marketing Lead (Zaragoza)

05 nov
|
Paris/64
|
Zaragoza

05 nov

Paris/64

Zaragoza

1- Who are we? PARIS/64 is one of the fastest-growing Spanish women's fashion brands online, with a strong international presence. We are a young and dynamic team of digital natives, with a clear focus on scalability and working towards objectives. Founded in 2019, we manufacture our own products in Spain, taking care of every step of the process with a firm commitment to excellence and responsibility.

2- Job description. What will your mission be? We are looking for an Influencer Marketing Lead to join the PARIS/64 Marketing team in a

full-time, on-site position

at our offices in

Madrid or Zaragoza .

This role will lead

influencer marketing as a sales channel

for PARIS/64, with direct responsibility for the

channel’s attributed revenue and profitability

across our markets (Europe, USA and Japan). The position reports directly to Marketing management and works closely with the Brand & Content, Events & PR, and Digital Marketing teams.

Main responsibilities:

Define and lead the

influencer marketing strategy , focused on business results and consistent with the brand’s aspirational positioning.

Own a

revenue target for the channel

and its budget, deciding the investment in each profile based on performance.

Manage the

profile portfolio : selection, segmentation, renewal or removal based on results.

Design and negotiate

collaboration models : gifting with fee and sales commission, paid collaborations and paid partnership ads.

Implement the

channel measurement system : tracking links, affiliate programmes, sales per profile, cost per sale and return on investment, without relying on discount codes.

Manage

contracts and compliance : deliverables, deadlines,



content usage rights and payments linked to delivery.

Lead and train the

execution team , setting selection criteria and business KPIs.

Work with Digital Marketing to

amplify content through paid media , with Brand & Content on creative briefs, and with Events & PR on joint initiatives.

Prepare

regular performance reporting

for management.

3- Requirements

Strong business-results orientation, essential : proven experience managing programmes with their own sales targets and budget.

At least 5 years of experience

in influencer marketing, affiliate marketing or partnerships, ideally in fashion, luxury, beauty or DTC brands.

Command of measurement and attribution

(affiliate programmes, UTMs, Shopify, GA4) and of profitability analysis per profile.

Experience

negotiating contracts

with talent and talent agencies.

Brand sensitivity and knowledge of the

premium and luxury influencer ecosystem , in Spain and internationally.

Experience

leading execution teams .

High level of English (C1 or above), essential : you will work daily with our international markets (Europe, USA and Japan), partners and suppliers in English.

Nice to have: experience with influencer management tools and with paid partnership ads.

4- What do we offer?

Permanent contract , full time.

On-site position at our offices in

Madrid or Zaragoza .

Fixed + variable

compensation linked to the channel’s revenue targets.

Join a project in full international growth, with

real autonomy and responsibility

over a key business channel.

If you want to join a brand in full international expansion and lead influencer marketing as a key sales channel, we would love to meet you!

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📌 Influencer Marketing Lead (Zaragoza)
🏢 Paris/64
📍 Zaragoza

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