OverviewIn this Marketing Operations Manager role, you will own and optimize lifecycle, retention, and expansion campaigns within our marketing tech stack.
You'll shape our CRM and customer marketing strategy through cross-functional collaboration with Product Marketing, Customer Marketing, and Sales.
You'll continuously improve campaigns using data-driven insights in a fast-paced SaaS environment.
vacation days plus public holidays
relocation support
Partner with Product Marketing for product update messaging and related campaigns
Manage lead flow and data integrity across Customer.io, Salesforce, and martech stack
Implement A/B testing, segmentation, and personalisation to boost engagement and performance
Collaborate with Marketing, Product Marketing, and Sales for integrated campaigns
Monitor and analyse campaign performance with actionable insights
Requisitos principales3–5+ years in marketing operations or campaign management in a B2B SaaS environment
Strong working knowledge of Salesforce CRM, lead management, and data flows
Experience with webinar/event automation tools (Zoom, ON24, GoToWebinar)
Strong analytical mindset for translating performance into actions
Familiarity with marketing tech platforms: Customer.io, Marketo, HubSpot; CRM (Salesforce); Excellent communication and project management skills
Salesforce (crm, data flows)
Webinar/tools (Zoom, ON24, GoToWebinar)
📌 Head Ofb Marketing Operations (Barcelona)
🏢 Perk
📍 Barcelona
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