Creative Lead (Barcelona)

Creative Lead (Barcelona)

03 nov
|
Wpp
|
Barcelona

03 nov

Wpp

Barcelona

Experteer Overview

As Creative Lead, you will drive the integral social and creator strategy for a leading FMCG brand, shaping culturally relevant, platform-native ideas. You’ll guide creative development from insight to execution and mentor a small art-and-copy team across markets.

The role blends strategic thinking with hands-on creation to ensure consistency and impact. This position offers the chance to influence campaigns at scale, work with cross-functional partners, and stay ahead of culture-driven trends.

Compensaciones / Beneficios

- Lead the creative vision and execution for social-first and creator-led content across global markets
- Translate global brand platforms into culturally relevant, platform-native ideas and creator collaborations
- Partner with Strategy, Account and Production to ensure creative excellence and brand consistency
- Ideate and oversee collaborations with influencers, creators and cultural partners
- Mentor and guide a small creative team (art u0026 copy), raising the bar in concepting, design and storytelling
- Collaborate with global hubs to align creative approaches across regions and partners
- Stay ahead of trends, formats and innovations in social, content and creator economy




- Be the guardian of the brand's tone, look u0026 feel, and creative consistency across every touchpoint

Responsabilidades

- 7+ years of creative experience, ideally starting as an Art Director and evolving into a Creative Lead / ACD role
- Proven track record developing social-first campaigns and creator collabs for global or regional brands
- Deep understanding of platform-specific storytelling, digital culture and the creator ecosystem
- Sharp visual sensibility and the ability to craft ideas that are as beautiful as they are effective
- Experience leading creative teams and managing partner agencies or freelancers
- Fluent presentation and communication skills in English (C2 level required)
- Curiosity, agility and passion for how creativity moves at the speed of culture

Requisitos principales

- Hybrid work model
- Full-time position with flexible hours
- Six-month trial period
- 23 vacation days per year including 12 extra days
- Flexible compensation options (health insurance, transportation, meals, childcare)
- Ogilvy Wellness Program (psychological, legal, financial support)

📌 Creative Lead (Barcelona)
🏢 Wpp
📍 Barcelona

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