Sunset Hospitality Group (SHG) is a leading multinational lifestyle hospitality group, with a wide portfolio encompassing Hotels & Resorts, Restaurants, Beach Clubs, Nightclubs, Fitness Centers, and more. SHG operates over 111 venues in 26 countries with a commitment to delivering authentic and diverse hospitality experiences that bring people together all around the world.

About the Role
Sunset Hospitality Group is seeking an experienced VP Sales & Revenue – Hotels & Resorts to lead the commercial strategy across our growing hotel portfolio. Reporting directly to the CEO – Hotels & Resorts, this executive role will be responsible for driving revenue growth, maximizing commercial performance, and building a scalable Sales & Revenue organization to support the expansion of our portfolio from 10 to 30 properties.

Key Responsibilities
* Develop and execute the general Sales & Revenue strategy across the Hotels & Resorts portfolio.
* Build and lead a high-performing, scalable commercial organization.
* Set commercial objectives, KPIs, and performance standards across all properties.
* Partner closely with General Managers, Marketing, Finance, Development, and Operations to maximize business performance.
* Represent the company at international trade shows, sales missions, and industry events. Lead the commercial strategy across all revenue-generating channels, including:
* MICE
* Corporate & Global Key Accounts
* Representation Offices
* Luxury Consortia
* Wholesalers & Bedbanks
* OTA Partnerships Drive strategic partnerships, negotiate commercial agreements,



and optimize channel performance while protecting rate integrity and profitability. Revenue Management
* Lead the group-wide Revenue Management strategy.
* Oversee pricing, forecasting, inventory management, and segmentation.
* Implement best practices and scalable commercial systems across the portfolio.
* Monitor RevPAR, ADR, occupancy, and total revenue performance while ensuring consistent commercial standards. Budgeting & Performance
* Own the Sales & Revenue budgeting and forecasting process.
* Develop Annual Commercial Plans together with hotel leadership.
* Analyze commercial performance, identify opportunities, and provide strategic recommendations to executive leadership. Requirements
* Bachelor's degree in Business, Hospitality Management, or a related field (MBA is a plus).
* 10-12+ years of progressive leadership experience in hotel Sales, Revenue Management, or Commercial roles, ideally within luxury hospitality.
* Proven experience managing multi-property or regional commercial operations.
* Strong expertise across Revenue Management, Global Sales, MICE, Leisure, Key Accounts, Distribution, Consortia, Wholesalers, Bedbanks, and OTA channels.
* Demonstrated success building and leading high-performing commercial teams in a fast-growing environment.
* Excellent commercial acumen, leadership, negotiation, stakeholder management, and analytical skills.
* Fluent in English; additional European languages (Spanish, French, or Italian) are an advantage.
* Willingness to travel extensively across Europe and international markets. #J-18808-Ljbffr

📌 VP Sales (Cataluña)
🏢 Sunset Hospitality Group
📍 Cataluña