OverviewIn this role you will lead data-driven performance marketing efforts across regions, partnering with marketers, data engineers, and data scientists to uncover growth opportunities and optimize campaigns.
You will own high-impact regional campaigns (Africa, EE, Balkans, or SWE), collaborating across channels to drive acquisition, activation, reactivation, and re-engagement.
You'll champion continuous optimization through A/B testing and rigorous performance analysis while sharing best practices to elevate the team.
This is a hands-on, fast-paced role with a strong impact on growth and efficiency.
Compensaciones / BeneficiosEquity plan
Private health insurance
Glovo credit
Discounts on transport, food, and kindergarten
Discounted gym memberships
Extra time off and flexibility to work from home
ResponsabilidadesLead 360-scale regional campaigns across multiple channels (Google Ads, ASA, Paid Social, SEM, programmatic)
Drive acquisition, activation, reactivation, and re-engagement through paid campaigns
Own performance targets and deliver on key metrics to grow the business
Collaborate cross-functionally with design, local marketing, BI, and Martech teams
Conduct A/B tests and performance analyses to maximize efficiency
Share insights and best practices to uplift team performance
Requisitos principales3-5+ years in performance marketing
Proven ability to scale campaigns and optimize ROAS
Strong understanding of measurement, attribution, and incrementality
Analytical mindset with data-to-insights capability
Experience managing large-scale campaigns and stakeholder collaboration
Fluency in English (additional languages a plus)
Proficiency with marketing analytics tools (Google Data Studio, Tableau, Excel, Google Ads Editor, Adjust, Branch, Appsflyer)
Analytical mindset
Proactive problem-solving
Strong communication
Google Ads (UAC, Paid Search)
Apple Search Ads
Google Data Studio
📌 User Acquisition Specialist (España)
🏢 Glovo
📍 España