Our client is seeking an experienced and visionary Director of Marketing and Communication to lead their strategic initiatives in Barcelona, Catalonia . This senior leadership role is responsible for developing and executing integrated marketing and communication strategies that build brand equity, drive customer acquisition, and foster strong stakeholder relationships. The adecuado candidate will have a proven track record in shaping brand narratives, managing diverse marketing channels, and leading high-performing teams. This position requires a blend of strategic thinking, creative execution, and strong analytical skills. You will be at the forefront of defining and amplifying our client's brand message within the competitive Catalonian market and beyond, with a hybrid work model allowing for flexibility. About the Role

- Develop and implement comprehensive marketing and communication strategies aligned with business objectives.
- Oversee all aspects of brand management, including positioning, messaging, and visual identity.
- Lead the planning and execution of integrated marketing campaigns across digital, traditional, and event channels.
- Manage the marketing budget, ensuring optimal allocation of resources and a strong ROI.
- Build and mentor a talented marketing and communications team, fostering a collaborative and innovative environment.
- Oversee public relations and media relations efforts to enhance brand reputation and visibility.
- Analyze market trends, customer insights,



and competitive landscapes to identify opportunities and threats.
- Collaborate closely with sales, product development, and other key departments to ensure cohesive go-to-market strategies.
- Measure and report on the effectiveness of marketing and communication initiatives.

Requirements

- Master's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 10 years of progressive experience in marketing and communications leadership roles.
- Demonstrated success in developing and executing impactful marketing strategies for B2B or B2C markets.
- Expertise in brand management, digital marketing, content strategy, public relations, and advertising.
- Strong leadership qualities with experience managing and developing teams.
- Excellent strategic thinking, analytical, and problem-solving skills.
- Exceptional communication, presentation, and interpersonal skills.
- Experience working within a hybrid work environment and managing distributed teams.
- Fluency in Spanish and English required; Catalan proficiency is a significant advantage.

Benefits

- Our client offers a competitive executive compensation package, including a substantial bonus structure and potential stock options.
- Employees enjoy comprehensive health and wellness benefits, generous vacation time, and opportunities for continuous professional development.
- This hybrid role provides a balance between in-office collaboration in Barcelona and remote flexibility.

📌 Expert Opportunity (Cataluña)
🏢 ETHOS
📍 Cataluña