OverviewIn this role you will advance data-driven marketing at a general education platform.
You'll build and apply models to optimize bidding, audiences, and creative performance, partnering with Marketing, MarTech, and Data teams.
You'll translate business questions into measurable experiments and predictive frameworks, shaping how campaigns drive ROI.
The position combines exploratory analytics with production-ready pipelines, backed by a human-led, AI-enabled learning mission.
Your work will influence cross-channel decisions at scale and directly impact learning outcomes worldwide.
Compensaciones / Beneficiosmonthly allowance for lessons on Preply.com
Learning & Development budget
health insurance
relocation package to Barcelona
mental health support platforms
Gympass-partnered wellness centers
ResponsabilidadesDesign and own the Creative Analytics Framework to guide creative and media-buy decisions
Predict cohort maturity and connect spend to future conversions
Optimize bidding signals with channel managers and AI team
Build audience uplift models to identify incremental value and refine targeting
Collaborate with Data Eng and Applied AI on scalable data pipelines and ETL evolution
Requisitos principalesPython, SQL, Databricks (distributed framework)
Experience with marketing or attribution data and understanding of how bidding platforms consume signals
Advanced modelling including propensity and uplift models
Causal inference and experiment design
Ability to convert a business hypothesis into testable models and to be honest about data limitations
Cross-team collaboration with Applied AI, marketing measurement, MarTech and CRM
Collaborative mindset
Ability to navigate ambiguity
Clear communication and stakeholder management
Python
SQL
Spark/Databricks
📌 Staff Data Scientist (España)
🏢 Preply
📍 España
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Muestra tus habilidades a la empresa, rellenar el formulario y deja un toque personal en la carta, ayudará el reclutador en la elección del candidato.