About the Role The Sales Manager, B2B is the owner of driving commercial growth across our student housing and flex living portfolio in Spain.

This role will be responsible for developing and executing the B2B commercial strategy, focusing on partnerships with companies, relocation agencies, universities, and other institutional clients.

You will lead a team while also remaining hands-on in business development, playing a key role in scaling demand and unlocking new revenue streams.

Key Responsibilities

- Define and execute the B2B commercial strategy across student and flex living assets
- Identify, target, and close partnerships with key accounts (corporates, universities, relocation agencies, etc.)
- Build and manage a strong pipeline of high-value B2B opportunities
- Develop tailored solutions for clients based on their accommodation needs
- Drive occupancy and revenue growth through B2B channels
- Monitor performance, conversion rates, and pipeline health
- Ensure alignment with overall commercial targets and asset strategy
- Lead, coach, and develop a team of 2 B2B sales profiles
- Set clear targets and ensure performance tracking
- Foster a high-performance, ownership-driven culture
- Work closely with B2C sales, marketing, and operations teams
- Align B2B initiatives with leasing strategy and asset priorities
- Share market insights and client feedback to improve positioning and offering
- Implement structured sales processes and pipeline management
- Ensure proper use of CRM tools (e.g. Yardi or similar)

About You

You’re an experienced B2B sales or business development professional with a proven track record of securing partnerships, winning new business and driving revenue. Ideally from hospitality, real estate, mobility or a similar sector,



you combine a strong commercial mindset with the ability to think strategically while remaining hands-on in developing opportunities and closing deals.

A confident negotiator and natural relationship builder, you know how to manage pipelines, use CRM systems and turn performance data into action. You also bring experience leading and developing teams, with the ability to coach others, drive performance and build lasting stakeholder relationships. Fluent in both Spanish and English, you’re organised, results-driven and motivated by making a measurable impact.

What We Offer

We include a range of benefits for our corporate team members, including competitive pension, healthcare, and holiday allowance, amongst others as standard. Please reach out if you are keen to knowa more.

About Greystar

Greystar is a leading, fully integrated real estate company offering expertise in investment management, development, and management of rental housing properties globally. The company's business model is unique in its ability to own, operate, and develop multifamily, student, and senior housing across the globe. Building a general platform with a local presence, Greystar continues to expand its geographic reach around the world, bringing a globally interconnected professional rental housing platform and industry funded with institutional capital to countries where the sector does not yet exist.

Greystar’s pan – European platform was established in 2013 and has scaled rapidly, now with investment, operational and development presence in the UK, Ireland, France, the Netherlands, Germany, Austria, and Spain.

One of Greystar’s core values is Equality, and as such, we continue to pride ourselves on being an equal opportunities employer, accounting for all protected and identifiable characteristics. We truly value diversity of thought, background and of experience. Please reach out to the Talent Acquisition team to explore opportunities at Greystar in more detail or visit our careers site at https://jobs.greystar.com/.

📌 Sales Manager,B (Madrid)
🏢 Greystar (International)
📍 Madrid