OverviewSenior Performance Marketing Manager to own paid acquisition across four European markets.
You will lead end-to-end paid media strategy, execution, optimization, and reporting to generate qualified leads and sales pipeline.
You'll collaborate with Sales to refine lead quality and impact, while adapting tactics to local market dynamics.
This is a hands-on, data-driven role with a strong emphasis on measurable business impact in a fast-moving environment.
Compensaciones / BeneficiosStock options with back-loaded vesting
Comprehensive health insurance
On-demand salary access
Structured career path
Adaptable benefits (meals, childcare, transportation, training)
International team with 35+ nationalities
ResponsabilidadesOwn paid acquisition across Google Search, Meta, and emerging channels (Reddit, LinkedIn, YouTube) including strategy, execution, optimization, and budget allocation
Set targets for CPL, MQL, SQL, and demo conversions across markets and channels
Build and iterate B2B SaaS lead-gen campaign architecture (keywords, audiences, bid strategies, creative testing, landing page alignment)
Maintain the marketing-sales feedback loop to improve lead quality and pipeline conversion
Coordinate multi-market execution for FR, ES, IT, PT with market-specific messaging and budgets




Develop and maintain performance dashboards (HubSpot, GA4) to track full funnel from first click to closed deal
Run an experimentation roadmap (A/B tests on creatives, pages, audiences, bids) and translate results into scalable insights
Present performance analyses and strategic recommendations to senior leadership
Requisitos principales5+ years hands-on performance marketing, with B2B SaaS or B2B tech lead generation focus
Deep expertise in Google Ads (search, non-brand, bid strategies, quality score, multi-market)
Solid Meta Ads experience for lead generation (CRM audiences, CPL optimization)
Fluency in pipeline KPIs (CPL, MQL, SQL, demo conversion) and collaboration with sales to improve lead quality
Experience with HubSpot (or equivalent CRM) for attribution and pipeline tracking
GA4 and GTM for data-driven decision making
Hands-on campaign building and optimization in Google Ads and Meta Ads Manager
Autonomy in fast-moving environments; proactive and results-oriented
Fluent in English; additional European languages are a plus
autonomy
analytical mindset
bias toward experimentation
Google Ads (tCPA, tROAS, smart bidding)
Meta Ads Manager
HubSpot

📌 Senior Performance Marketing Manager - Barcelona
🏢 Amenitiz
📍 Barcelona