Location: Barcelona, Spain | Full-time

About Netenders

Netenders is an international e-commerce group operating across Europe and North America through brands including Wordans, Needen, Ntextil and Egotier.

We are looking for a hands-on Salesforce CRM Lead to take full ownership of our Salesforce ecosystem, sales automation, reporting and commercial performance optimization.

Key Responsibilities

Salesforce Administration & Automation

- Manage and optimize Salesforce Sales Cloud.

- Build and maintain workflows using Salesforce Flow.

- Automate lead assignment, qualification and follow-ups.

- Manage CRM integrations with internal and external systems.

- Ensure data quality and reliability.

Sales Operations & Performance

- Optimize sales pipelines and lead conversion.

- Improve sales team productivity and response times.

- Identify and eliminate operational bottlenecks.

- Implement AI-powered sales automation solutions.

- Collaborate with Sales, Customer Service, Marketing and IT teams.

Reporting & Analytics

- Develop automated daily and weekly sales reports.

- Build performance dashboards by country, brand and salesperson.

- Track leads, opportunities,



conversion rates and revenue.

- Analyze sales performance and recommend improvements.

- Ensure accurate and actionable reporting for management.

Required Profile

- 3–5+ years of hands-on Salesforce experience.

- Strong knowledge of Sales Cloud, Salesforce Flow and CRM automation.

- Excellent analytical and reporting skills.

- Experience with Excel, Google Sheets and preferably SQL or BI tools.

- Experience with API integrations and workflow automation.

- Understanding of B2B sales operations and e-commerce.

- Fluent English; French or Spanish is a plus.

- Salesforce Administrator certification is highly valued.

- Independent, proactive and results-oriented.

What We Offer

- Full-time position based in Barcelona.

- Direct collaboration with senior management.

- Ownership of CRM operations and automation projects.

- International and fast-moving e-commerce environment.

- Competitive salary with performance-based incentives.

We are looking for someone who can execute, automate and deliver measurable results, not simply manage projects.

📌 Salesforce CRM Lead (Barcelona)
🏢 Netenders Holding
📍 Barcelona