Company Description Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo Burnett, Publicis Health), media (Zenith, Starcom, Spark and Performics), and areas of transversal knowledge. Publicis Groupe links Creativity, Technology and Data offering a value proposition that effectively connects brand and consumer.

Overview

A Retail Media Manager is responsible for leading the retail media team that develops and implements targeted advertising for client's brand. Focused in content for various media platforms such as Amazon Ads, Criteo, Citrus Ads, etc.





Responsibilities

The key responsibilities include:

- Supervising and managing a team of retail media specialists.
- Understanding the client’s business goals and objectives.
- Maintaining relationships with retailers to understand the potential and opportunities available in online retail.
- Developing a comprehensive media marketing strategy for retailers such as Amazon, Primor, Carrefour, etc.
- Communicating this strategy to relevant stakeholders for correct implementation.
- Maintaining budgets and tracking ROI.
- Staying abreast of innovations in t]]>

📌 Retail Media Manager (Madrid)
🏢 Publicis Groupe España
📍 Madrid